APT 380 Quizzes | Questions and Answers What is an important thing to remember when using white papers in research? They are often biased. Experienced writers use word processing software, spreadsheets, or databases for recording information about their research sources during the research stage...
What is an important thing to remember when using white papers in research?
They are often biased.
Experienced writers use word processing software, spreadsheets, or databases for
recording information about their research sources during the research stage to
increase the ________Blank of their research.
credibility
Which employee is focused on primary research?
The employee who conducts an online survey of existing customers.
Which guideline is most helpful for formatting tables?
Make numerical conversions to show comparative data.
One advantage of open-ended questions is that they
help researchers understand an issue in more depth than closed questions.
Which type of question is designed to gain the response that the survey designer
prefers and produces unreliable and unusable information as a result?
Leading
"A survey question should have response choices that are unambiguous." This means
that
there should be no overlap between the response choices.
The biggest disadvantage to using the Internet as a source of research, rather than
business databases and other sources available at the library, is that
information on the Internet is less reliable than information gathered in business
databases.
Raoul is analyzing the sales data for his company, Music Now. While demand for the
company's products remains strong, a recent customer satisfaction survey indicates that
many customers are dissatisfied with Music Now's customer response times and are
actively looking for alternative products. When organizing the data for the upcoming
quarterly meeting, Raoul should
focus on full disclosure of data and show that, while sales remain strong, the company
must address its customer service situation.
"A survey question should have response choices that are exhaustive." This means that
, all possible answers should be included among the respondent's choices.
Megan, the founder of an online tutoring company, wants to show investors how the
company's user base has grown since the company was founded two years ago. This
information would best be presented in a
line chart.
One aspect of a research objective is that it should be
targeted.
Which guideline for creating chart titles is most effective?
The title should explain the primary point of the chart.
In general, survey questions should
contain one idea.
Which research source needs to be carefully vetted to determine the expertise of the
writer?
external blogs
A business consultant wants to compare the median household income for six different
cities for the year 2021. The best way to display this information is with
a bar chart.
A research analyst is feeling overwhelmed by the number of surveys and spreadsheets
of data she has compiled. When she tries to analyze them, she keeps thinking of more
questions and issues. The analyst can best focus her efforts by
remembering her key research problem.
Consumer research questionnaires will have a better chance at being successful if they
contain about five questions.
Jarek conducted a series of performance tests on several prototypes of his company's
new product and wants to perform a quick analysis of the results. Which software
should he use?
statistical software
Which practice reduces the credibility of research?
entering into the process with preexisting assumptions
How does paraphrasing avoid becoming plagiarism?
It significantly alters the original words and sentence structure, but gives credit to the
originator.
The copyright notice would be included in the ________of a report.
front matter
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