Business Research Methods test 1 Questions and Correct Answers the Latest Update
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Course
Business Research
Institution
Business Research
Business Research
the application of the scientific method in searching for the truth about business
phenomena.
Applied Research
conducted to address a specific business decision for a specific firm or organization.
Basic Research
(sometimes referred to as pure research) is conducted with...
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Business Research Methods test 1
Questions and Correct Answers the Latest
Update
Business Research
✓ the application of the scientific method in searching for the truth about business
phenomena.
Applied Research
✓ conducted to address a specific business decision for a specific firm or organization.
Basic Research
✓ (sometimes referred to as pure research) is conducted without a specific decision in mind
and it usually does not address the needs of a specific organization.
The Scientific Method
✓ the way researchers go about using knowledge and evidence to reach objective
conclusions about the real world.
Product-oriented firm
✓ the firm prioritizes decision making in a way that emphasizes technical superiority in the
product
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