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OIM 210 Exam 2 UMASS Solution Solved 100- Passed!!
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OIM 210 Exam 2 UMASS Solution Solved 100- Passed!!
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OIM 210 Exam 2 UMASS SolutionSolved 100% Passed!!
Early Movers Regrets/ why bad Answer: going public too early; secrecy, world
now sees subscribers
What were Early Movers able to do by Straddling Answer: create competitive
advantage
Brand Answer: awareness vs customer experience
Scale Answer: more selection- long tail (4k vs 125K)
Data Answer: collaborative filtering: tech monitors trends among customers
churn rate Answer: Rate at which customers leave a product or service.
low churn rate Answer: usually key to a firm's profitability because acquiring
a customer is more expensive than keeping one.
high churn rate Answer: more customers leaving, loss of profit
collaborative filtering Answer: Technology that monitors trends among
customers and uses this to personalize a given customer's experience
, long tail Answer: Build a business that can profitably offer a great volume of
less popular products. As opposed to building a business off of popular products
fixed costs Answer: Costs that do not vary ex rent
marginal costs Answer: are associated with each additional unit produced; =
0 for content owners
First Scale Doctrine Answer: Firms can distribute (sale, rent, lend) legally
acquired physical products of trademarked or copyright goods. Does not apply to
streaming!
windowing Answer: Content is available to a given distribution channel for a
specified period of time
binge watching Answer: works for customers & content creators
Moore's Law Answer: Shows rough trajectory of price/performance
advancement for key technologies
chip performance per dollar ________ every 18 months Answer: doubles
what doubles for microprocessors during chip performance Answer:
calculations
Besides microprocessors calculations doubling, what else doubles during chip
performance Answer: storage
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