BUSA 4000 EXAM QUESTIONS AND CORRECT ANSWERS ALREADY PASSED
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Course
BUSA 4000
Institution
BUSA 4000
BUSA 4000 EXAM QUESTIONS AND CORRECT ANSWERS ALREADY PASSED
Which of the following tasks should a shoe manufacturing company perform first of it needs to assess the global market opportunity? - Answer- analyze the firm's readiness to internationalize
In order to estimate industry market potent...
BUSA 4000 EXAM QUESTIONS AND
CORRECT ANSWERS ALREADY
PASSED
Which of the following tasks should a shoe manufacturing company perform first of it
needs to assess the global market opportunity? - Answer- analyze the firm's readiness
to internationalize
In order to estimate industry market potential, managers most likely to require___. -
Answer- market size and growth rates specific to the industry.
The size and growth rate of a country's middle class is termed as ____. - Answer-
market consumption capacity
Which of the following should be done by a company planning to internationalize when it
assesses market industry potential? - Answer- develop a 3- to 5-year forecast of
industry sales for each target market
Trade audits may provide managers insight regarding ________. - Answer- competitors'
offerings and pricing
When using the process of gradual elimination to screen potential country markets, a
researcher should first, ________. - Answer- obtain general information on macro-level
indicators like population
The estimate of the share of annual industry sales the firm expects to generate in a
particular target market is known as ________. - Answer- company sales potential
According to the Market Potential Indicators, _____ is an indicator of market size. -
Answer- urban population and electricity consumption
Fluctuating exchange rates are an example of which of the following? - Answer-
currency risk
Which of the following best characterizes the development of international business? -
Answer- It has existed in some form for centuries.
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