MST 100 EXAM 2 Prep Actual Questions And Correct Verified Answers.
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Course
MST
Institution
MST
What are two daily newspapers? - correct answer USA Today and Wall Street Journal
what are the two US wire services? - correct answer United Press International and Associated Press
colonial period (books) - correct ans...
What are two daily newspapers? - correct answer USA Today and Wall Street
Journal
what are the two US wire services? - correct answer United Press International and
Associated Press
colonial period (books) - correct answer • ben franklins "poor richard's almanac"
• religious and sentimental themes dominated
• political pamphlets became popular
• thomas paines "common sense"
What is the significance of the penny press era (books) ? - correct answer • harriet
beecher stowes "uncle toms cabin"
• popularity of "dime novels" during the civil war
• increased literacy, public education, penny papers
What is the significance of the early 20th century (books) ? - correct answer •
commercialization of publishing
• conglomerates take over
• increased attention to profit
post world war II (books) - correct answer • paperbacks popularity returns and
consolidation
• subject matter and writing quality varied widely
• more leisure time
• brought more financial resources
, What is the significance of the contemporary period (books) ? - correct answer •
superbooks and eBooks
• consolidation continues
• more outlets selling books
what are trade books? - correct answer books for general audiences
what are professional books? - correct answer books targeted at professionals
colonial period (magazines) - correct answer • magazines aimed at an intelligent
audience including poems, sermons, book reviews
• a mix of political and topical stories toward an educated elite
• benjamin franklins "general magazine"
penny press era (magazines) - correct answer • early 1800s popular magazines
develop
• "Saturday evening post"
post-civil war 1860-1900 (magazines) - correct answer • the number of magazines
jumped from 260 to near 1,800
Postal Act of 1879 - correct answer specialized mailing rates for magazines
between the world wars (magazines) - correct answer three types of magazines
developed:
• news
• digest
• pictorial
postwar & contemporary period (magazines) - correct answer • increased leisure
time and specialization of magazines aimed at niche audiences
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