Marketo Practice Exam with Complete
Solutions Rated A+
Which rule logic should be used when setting up the Smart List?
A. Use ANY filters
B. Use ALL filters
C. Use Basic filters
D. Use Advanced filters - ✔✔B. Use ALL filters
A marketing manager needs to gate a piece of content on the company website. Which
three channel and program types correspond to this activity?
A. An Email program with the channel "Email"
B. A Default program with the channel "Email"
C. An Event program with the channel "Web Form"
D. A Default program with the channel "Content"
E. A Default program with the channel "Web Form"
F. A Default program with the channel "Web Content"
G. An Engagement program with the channel "Web Content" - ✔✔D. A Default program
with the channel "Content"
E. A Default program with the channel "Web Form"
F. A Default program with the channel "Web Content"
Which three steps should a marketer use to make an unsubscribe page appear in the readers
local language?
, A. Update the individual languages and set your default B.
Create a smart list for language each preferred language
C. Create a segmentation for language with a segment for each preferred language
D. Create the content block on the landing page as dynamic, selecting the preferred language
segmentation
E. Create the content block on the landing page as dynamic, selecting the preferred
language smart list for each language - ✔✔A. Update the individual languages and set
your default
C. Create a segmentation for language with a segment for each preferred language
D. Create the content block on the landing page as dynamic, selecting the preferred language
segmentation
Which features differentiate Marketo from an email service provider (ESP)?
A. Send mass emails, score leads, nurture leads, and build web forms
B. Multi-step campaigns, send mass emails, build web forms, and landing pages
C. Track email opens and clicks, nurture leads, send mass emails, and score leads
D. Monitor website actions, score leads, data normalization, and multi-step campaigns -
✔✔D. Monitor website actions, score leads, data normalization, and multi-step campaigns
A marketer wants to launch a new gated asset on a company website using a Marketo
embedded form. Which functionality is used for Marketo embedded forms?
A. reCAPTCHA
B. Form Pre-fill
C. Progressive Profiling
D. Suppress Competitor form fills - ✔✔C. Progressive Profiling
Which type of program should be used to present multiple pieces of content over time in
a systematic way?
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