Introduction to E-commerce Practice Questions and Correct Answers (Latest Update 2024)
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Course
Introduction to E-commerce
Institution
Introduction To E-commerce
Introduction to E-commerce Practice Questions and Correct Answers (Latest Update 2024)
electronic commerce - Answers The process of buying, selling, or exchanging products, services, or information via computer.
e-business - Answers A broader definition of EC that includes not just the buying and...
Introduction to E-commerce Practice Questions and Correct Answers (Latest Update 2024)
electronic commerce - Answers The process of buying, selling, or exchanging products, services, or
information via computer.
e-business - Answers A broader definition of EC that includes not just the buying and selling of goods
and services, but also servicing customers, collaborating with business partners, and conducting
electronic transactions within an organization.
intranet - Answers An internal corporate or government network that uses Internet tools, such as Web
browsers, and Internet protocols.
internet - Answers a computer network consisting of a worldwide network of computer networks that
use the TCP/IP network protocols to facilitate data transmission and exchange
extranet - Answers A network that uses a virtual private network to link intranets in different locations
over the Internet; an "extended intranet."
digital economy - Answers An economy that is based on digital technologies, including digital
communication networks, computers, software, and other related information technologies; also called
the Internet economy, the new economy, or the Web economy.
e-commerce drivers - Answers information technology
business models
business pressures
common e-business models - Answers online direct marketing
e-tendering system
e-marketplaces
e-exchanges
direct marketing - Answers Broadly, marketing that takes place without intermediaries between
manufacturers and buyers; in the context of this book, marketing done online between any seller and
buyer.
tendering (bidding) system - Answers Model in which a buyer requests would-be sellers to submit bids;
the lowest bidder wins.
e-marketplace - Answers An online market, usually B2B, in which buyers and sellers exchange goods or
services; the three types of e-marketplaces are private, public, and consortia.
internet mall - Answers An online shopping center where many online stores are located.
, viral marketing - Answers Word-of-mouth method by which customers promote a product or service by
telling others about it.
social networking - Answers Social networks and activities conducted in social networks. It also includes
activities conducted using Web 2.0 (e.g., wikis, microblogs) not within social networks.
social network service - Answers A service that builds online communities by providing an online space
for people to build free homepages and that provides basic communication and support tools for
conducting different activities in the social network.
social network - Answers A category of Internet applications that help connect friends, business
partners, or individuals with specific interests by providing free services such as photos presentation, e-
mail, blogging, and so on using a variety of tools.
social computing - Answers An approach aimed at making the human-computer interface more natural.
Web 2.0 - Answers The second generation of Internet-based services that lets people collaborate and
share information online in new ways, such as social networking sites, wikis, communication tools, and
folksonomies.
brick-and-mortar organizations - Answers Old-economy organizations (corporations) that perform their
primary business offline, selling physical products by means of physical agents.
brick-and-mortar retailers - Answers Retailers who do business in the non-Internet, physical world in
traditional brick-and-mortar stores.
virtual (pure-play) e-tailers - Answers Firms that sell directly to consumers over the Internet without
maintaining a physical sales channel.
virtual (pure-play) organizations - Answers Organizations that conduct their business activities solely
online.
click-and-mortar organizations - Answers Organizations that conduct some e-commerce activities,
usually as an additional marketing channel.
click-and-mortar retailers - Answers Brick-and-mortar retailers that offer a transactional Web site from
which to conduct business.
e-learning - Answers The online delivery of information for purposes of education, training, or
knowledge management.
enterprise oriented networks - Answers digital enterprise
virtual world
digital enterprise - Answers A new business model that uses IT in a fundamental way to accomplish one
or more of three basic objectives: reach and engage customers more effectively, boost employee
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