VERIFIED/AQA 2024 AS BUSINESS 7131/2 Paper 2 MERGED QUESTION PAPER> MARK SCHEME> 100% GUARANTEE
1 view 0 purchase
Course
HOME OF LEGIT AQAs 2024 BUSINESS
Institution
HOME OF LEGIT AQAs 2024 BUSINESS
AS
BUSINESS
Paper 2 Business 2
Friday 24 May 2024 Afternoon Time allowed: 1 hour 30 minutes
Materials
For this paper you must have:
• the Insert (enclosed)
• a calculator.
Instructions
• Use black ink or black ball-point pen.
• Fill in the boxes at the top of this page.
• Answe...
MERGED QUESTION PAPER> MARK SCHEME> 100% GUARANTEE
Please write clearly in block capitals.
Centre number Candidate number
Surname
Forename(s)
Candidate signatu re
I declare this is my own work.
AS
BUSINESS
Paper 2 Business 2
Friday 24 May 2024 Afternoon Time allowed: 1 hour 30 minutes
Materials
For this paper you must have: For Examiner’s Use
• the Insert (enclosed) Question Mark
• a calculator.
1
Instructions 2
• Use black ink or black ball-point pen. 3
• Fill in the boxes at the top of this page. 4
• Answer all questions.
5
• You must answer the questions in the spaces provided. Do not write
outside the box around each page or on blank pages. 6
• If you need extra space for your answer(s), use the lined pages at the end of 7
this book. Write the question number against your answer(s). 8
• Do all rough work in this answer book. Cross through any work you do
not want to be marked. TOTAL
Information
• The maximum mark for this paper is 80.
• The marks for questions are shown in brackets.
*JUN247131201*
IB/G/Jun24/G4001/E6 7131/2
, 2
Do not write
outside the
Answer all questions. box
Read the source in the Insert.
0 1 In 2023, PE Ltd had 120 employees.
The number of products it produced increased by 10% from 2022 to 2023.
Using Figure 1, calculate PE Ltd’s annual labour productivity in 2023.
[3 marks]
3
0 2 Using Figure 2, calculate the monthly margin of safety for PE Ltd in 2023.
[3 marks]
3
*02*
IB/G/G4001/7131/2
, 3
Do not write
outside the
0 3 PE Ltd is considering targeting individual customers directly in addition to selling to box
businesses.
Explain one impact this change could have on its promotional mix.
[4 marks]
Extra space
4
Turn over for the next question
Turn over ►
*03*
IB/G/G4001/7131/2
, 4
Do not write
outside the
0 4 PE Ltd is deciding whether to enter a new market by targeting individual households box
directly.
Analyse how PE Ltd might benefit from using a decision tree when making this decision.
[9 marks]
Extra space
9
*04*
IB/G/G4001/7131/2
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller Abbyy01. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $7.49. You're not tied to anything after your purchase.
