Exam (elaborations)
Idis 240 Exam 1 Questions And Answers Latest Update
- Course
- IDIS 240
- Institution
- Purdue University
Idis 240 Exam 1 Questions And Answers Latest Update
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Solution 2024/2025Pepper
Idis 240 Exam 1 Questions And Answers Latest
Update
Consumer channel design ANS✔✔ manufacturer >> consumer
manufacturer >> retailer >> consumer
manufacturer >> wholesaler >> retailer >> consumer
Consumer channel design example (Coca Cola) ANS✔✔ Coca Cola USA >>
Coca Cola bottling companies >> Where you buy Coca Cola >> Consumers
Industrial channel design ANS✔✔ manufacturer >> end user
manufacturer >> distributor >> end user
manufacturer >> mass distributor >> distributor >> end user
End users of Industrial Distribution ANS✔✔ End user- does not resell in
present form
-OEM
-MRO/Facilities
-Contractors
Required Services for industrial marketing ANS✔✔ (fall into at least one of
these three components of customer value)
-Form
-Place
, Solution 2024/2025
Pepper
-Time
Distribution groups ANS✔✔ -Knowledge
-Logistics
-Financing
Knowledge ANS✔✔ -Product Knowledge
-Product Application
-Vendor Knowledge
-Customer Knowledge
-Financing Knowledge
-Logistical Knowledge
Financing ANS✔✔ -Traditional Lending
-Consignment
-Extending Credit
Logistics ANS✔✔ -Wait Time
-Delivery Time
-Local Delivery
-Reverse Logistics
-Breaking Bulk
-Packaging
-Assortment
, Solution 2024/2025
Pepper
-Local Access
-Purchase Time
Contact costs to reach market with and without intermediaries ANS✔✔ Most
efficient is going through one intermediary (only giving product to HEB)
Extending Credit ANS✔✔ Manufacturers do NOT extend credit, Distributors
DO extend credit
Breaking Bulk ANS✔✔ When you sell items individually that aren't supposed
to be
(selling a single coke from a 12-pack)
Assortment ANS✔✔ Building products and services
(Home Depot- Buying a washing machine and they offer to install it)
(Amazon- when you buy something and at the bottom it says "people who
bought this also bought this" putting like items together to sell)
Purchase Time ANS✔✔ When the customer wants to place an order
Wait Time ANS✔✔ How long the customer is willing to wait
Reverse Logistics ANS✔✔ refers to all procedures associated to product
returns, repairs, maintenance, recycling and dismantling for products and
materials
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