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Straighterline Business BUS 102 Straighterline Business Principles of Marketing 102 Final Exam Review Questions and Answers | 100% Pass Guaranteed | Graded A+ |$14.99
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Straighterline Business BUS 102 Straighterline Business Principles of Marketing 102 Final Exam Review Questions and Answers | 100% Pass Guaranteed | Graded A+ |
Straighterline Business
BUS 102 Straighterline Business Principles of Marketing 102 Final Exam Review Questions and Answers | 100% Pass Guaranteed | Graded A+ |
Straighterline Business
BUS 102 Straighterline Business Principles of
Marketing Exam
Course Title and Number: BUS 102 Straighterline
Business Principles of Marketing Exam
Exam Title: BUS 102 Straighterline Business Principles of
Marketing Exam
Exam Date: Exam 2024- 2025
Instructor: [Insert Instructor’s Name]
Student Name: [Insert Student’s Name]
Student ID: [Insert Student ID]
Examination
180 minutes
Instructions:
1. Read each question carefully.
2. Answer all questions.
3. Use the provided answer sheet to mark your responses.
4. Ensure all answers are final before submitting the exam.
5. Please answer each question below and click Submit when you
have completed the Exam.
6. This test has a time limit, The test will save and submit
automatically when the time expires
7. This is Exam which will assess your knowledge on the course
Learning Resources.
Good Luck!
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, Straighterline Business 2024-2025
BUS 102 Straighterline Business Principles of Marketing
102 Final Exam Review Questions and Answers | 100%
Pass Guaranteed | Graded A+ |
Read All Instructions Carefully and Answer All the
Questions Correctly Good Luck: -
What is it called when a company obtains information
on external influences for a business? - Answer>> SLEPT
analysis
When a company offers new products and provides new
channels of communication to prospective customers
this is _____. - Answer>> A market strategy
A set of attitudes, values, and beliefs BEST describe
_____. - Answer>> Culture
Mark owns a production plant that makes different
types of rubber for car tires. Mark has to worry whether
there are changes in laws that could change the
product specifications for the tires. A regulatory agency
could recall their product or shut down their facility if
the tires are not being made correctly. Mark has to be
careful because a lawsuit could impact their company
profits. He is thinking of merging with another company
to save money, but it could be blocked as
anticompetitive. Which is the BEST answer to describe
this scenario? - Answer>> Political influence
Which selling model assumes a quick sale? - Answer>>
Traditional selling
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, What part of the corn chip marketing mix will most
likely be affected if there is a worldwide corn plague? -
Answer>> Price
From a vendor's point of view, which of these is a
benefit of using rebates? - Answer>> They only benefit
the customer if the customer applies for them
How do teams assist under relationship selling theory? -
Answer>> A team lends expertise to the transaction
Anything of value to a consumer and offered through
voluntary marketing exchange is a _____. - Answer>>
Product
The Bubble Gum Company wants to determine the
company's strengths and weaknesses. They also want
to identify the company's current position in the
marketplace compared to their competitors. They are
also looking for long-term trends in the candy industry,
and also external threats that can harm their business.
Which of the following will BEST help The Bubble Gum
Company gain the best information they are looking
for? - Answer>> SWOT analysis
Which goal of promotion is used when a company tells
potential customers about the different ways they can
use their product? - Answer>> Reminding
A benefits analysis is part of which sales model? -
Answer>> Relationship selling
There is a new product called The Comfy Glovey. It is a
new type of glove that is not known. The consumer will
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