Exam (elaborations)
RETAIL INDUSTRY FUNDAMENTALS QUESTIONS WITH COMPLETE ANSWERS
RETAIL INDUSTRY FUNDAMENTALS QUESTIONS WITH COMPLETE ANSWERS
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RETAIL INDUSTRY FUNDAMENTALS
QUESTIONS WITH COMPLETE
ANSWERS
Account vvTakeover vv- vvAnswer vvA vvtype vvof vveconomic vvfraud vvin vvwhich
vvthieves vvsteal vvcustomer vvlogin vvinformation vvand vvthen vvuse vvit vvto vvaccess
vvtheir vvretailer vvloyalty vvaccounts. vvAlso vvcalled vvloyalty vvfraud.
Active vvListening vv- vvAnswer vvA vvstructured vvfrom vvof vvlistening vvand
vvresponding vvthat vvfocuses vvthe vvattention vvon vvthe vvspeaker.
Advertising vv- vvAnswer vvthe vvactivity vvof vvexplicitly vvpaying vvfor vvmedia vvspace
vvor vvtime vvin vvorder vvto vvdirect vvfavorable vvattention vvto vvcertain vvgoods vvor
vvservices
Add-on vvServices vv- vvAnswer vvAvailable vvservices vvfor vvspecific vvproduct
vvpurchases vvthat vvcostumers vvcan vvopt vvfor vv(e. vvg., vvpayment vvoptions,
vvproduct vvmodifications vvetc.)
Alterations vv- vvAnswer vvModifications vvto vvproducts vvthat vvhelp vvthem vvbest
vvmeet vvthe vvneeds vvof vvcustomers vv(e.g., vvthe vvtailoring vvof vvclothing vvitems vvor
vvinstalling vvadditional vvmemory vvin vva vvlabtop)
Americans vvwith vvDisabilities vvAct vv(ADA) vv- vvAnswer vvPassed vvby vvCongress vvin
vv1991, vvthis vvact vvbanned vvdiscrimination vvagainst vvthe vvdisabled vvin
vvemployment vvand vvmandated vveasy vvaccess vvto vvall vvpublic vvand vvcommercial
vvbuildings.
analytical vvcommunication vvstyle vv- vvAnswer vvA vvcommunication vvstyle vvin vvwhich
vva vvperson vvtends vvto vvask vva vvlot vvof vvquestions vvand vvbehave vvmethodically.
vvTypically vvwants vvthe vvimportant vvdata, vvfacts vvand vvlogic.
Anit-theft vvmethods vv- vvAnswer vvPractices vvand vvdevices vvused vvto vvmanage
vvand vvminimize vvdeliberate vvpreventable vvlosses. vvExamples vvinclude: vvnon-
electronic vvink vvtags, vvmirrors, vvclosed-circuit vvcameras, vvdisplay vvor vvfixture
vvlocks, vvcables, vvchains vvand vvalarms vvand vvuniformed vvsecurity vvguards.
, Asset vvProtection vv- vvAnswer vvAlso vvreferred vvto vvas vvloss vvprevention: vvThe
vvbranch vvof vvretail vvin vvcharge vvof vvimplementing vvactions vvplans vvto vvreduce
vvwaste, vvbreakage vvor vvtheft vvand vvincrease vvsafety.
at-will vvemployment vv- vvAnswer vvThe vvemployment vvrelationship vvthat vvexists
vvwhen vvemployers vvcan vvhire vvany vvemployee vvthey vvchoose vvand vvdismiss vvan
vvemployee vvwith vvor vvwithout vvcause vvat vvany vvtime. vvEmployees vvcan vvalso
vvelect vvto vvwork vvfor vvthe vvemployer vvor vvto vvterminate vvthe vvrelationship
vvanytime vvthey vvdesire vvto vvdo vvso.
Automated vvfraud vv- vvAnswer vvA vvtype vvof vvecommerce vvfraud vvin vvwhich
vvcyber-criminals vveither vvsteal vvcredit vvcard vvinformation vvfrom vvcustomers vvor
vvcreate vvprograms vvto vvtest vvrandomly vvgenerated vvcar vvnumbers vvand vvCVV
vvcodes vvuntil vvthey vvfind vva vvcombination vvthat vvworks; vvthen vvbots vvplace
vvmultiple vvtransactions vvvery vvquickly vvusing vvthe vvstolen vvcredit vvcard vvnumber.
Audio vvads vvon vvpodcast vv- vvAnswer vvAn vvadvertising vvstrategy vvin vvwhich
vvretailers vvuse vvpodcast-digital vvaudio-messages vvto vvadvertise vvtheir
vvmerchandise.
Available vvinventory vv(on-hand) vv- vvAnswer vvThe vvnumber vvof vvunits vvwithin vvthe
vvtotal vvinventory vvthat vvare vvavailable vvto vvsell.
Average vvcustomer vvspend vv- vvAnswer vvThis vvrefers vvto vvthe vvaverage vvamount
vvthat vva vvcustomer vvspends vvduring vva vvstore vvvisit. vvThis vvinformation vvmight
vvhelp vva vvstore vvplan vvtheir vvsales vvand vvmarketing vvapproaches.
Barcode vv- vvAnswer vvA vvmachine-readable vvseries vva vvparallel vvlines, vvused vvin
vvretail vvto vvcreate vva vvunique vvitem vvidentifier.
Body vvLanguage vvcues vv- vvAnswer vvConscious vvor vvunconscious vvgestures vvand
vvmovements vvthat vvexpress vvintentions. vvThese vvare vva vvkey vvform vvof
vvnonverbal vvcommunication.
Bonuses vv- vvAnswer vvMonetary vvincentives vvgiven vvto vvemployees vvfor vvgreat
vvperformance. vvRetailers vvoften vvgive vvbonuses vvto vvemployees, vvteams vvor
vvdepartments vvor vveven vvthe vventire vvcompany.
Brand vvpromise vv- vvAnswer vvAn vvextension vvof vvthe vvcompany vvbrand vvthat
vvreflects vvthe vvbenefits vvof vvdoing vvbusiness vvwith vvthem-for vvexample, vvproviding
vvquality vvcustomer vvservice.
Breakaway vvStatements vv- vvAnswer vvPhrases vvused vvto vvsmooth vvthe vvtransition
vvbetween vvon vvcustomer vvand vvthe vvnext vvone vv(e.g. vv"Would vvit vvbe vvok vvif vvI
vvgrab vva vvfew vvitems vvfor vvanother vvcustomer?")