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INSY 3330 Chapter 7 questions and answers.
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INSY 3330 Chapter 7 questions and answers.
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INSY 3330 Chapter 7questions and answers
Mobile Commerce - answer the use of mobile devices to purchase
both digital goods and traditional retail products
Desktop marketing - answer primarily focused with browser-based
search and display ads, and email marketing
Social marketing - answer objective is to encourage your potential
customers to become fans of your company's products and services,
and engage with your business by entering into a conversation with
it
Fan acquisition - answer attracting people to your marketing
messages
Amplification - answer encouraging visitors to share their Likes
and comments with their friends
Location-Based Mobile Marketing - answer targets marketing
messages to users based on their location
Social Density - answer refers to the number of interactions among
members of a group and reflects the "connectedness" of a group,
even if these connections are forced on users
Geo-fencing - answer a type of proximity marketing; users within a
given area are notified about what can be purchased in that area
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