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BUSM Exam: Questions & Well Detailed Solutions
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BUSM Exam: Questions & Well Detailed Solutions
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BUSM Exam: Questions & Well Detailed SolutionsWhich of the following statements about human resource management
opportunities and challenges is most accurate? Right Ans - Workers are
becoming less loyal to their firms, resulting in higher turnover
One of the challenges facing today's managers is to: Right Ans - work with a
more educated workforce.
Which of the following are products consumers buy after comparing quality,
price, and style from a variety of sellers? Right Ans - shopping goods &
services
________ is the activity, set of institutions, and processes for creating,
communicating, delivering, and exchanging offerings that have value for
customers, clients, partners, and society at large. Right Ans - Marketing
__________ goods and services represent those products that consumers are
unaware of or haven't thought of buying. Right Ans - Unsought
According to the principles of scientific management, the best way to improve
productivity is to: Right Ans - use time-motion studies to find the best
method of doing each job, then teach those methods to employees
The business philosophy of "produce as much as you can because there is a
limitless market" is consistent with which of the following marketing eras?
Right Ans - Production Era
Management is more progressive today. There is more emphasis on: Right
Ans - Working in Teams
__________ is the art of utilizing organizational resources to accomplish goals at
work. Right Ans - Management
___________ is the management function that involves setting goals, strategies,
and tactics for achieving the organization's goals and objectives. Right Ans
- Planning
, Marketers define a ________ as any physical good, service, or idea that satisfies a
want or need. Right Ans - Product
A firm's marketing mix refers to the combination of: Right Ans - strategies
regarding product, price, place, and promotion.
The personal satisfaction people feel when they have done a job well is a(n)
__________ reward. Right Ans - Intrinsic
Dividing tasks into smaller jobs is called: Right Ans - Job Specialization
The significant increase in consumer demand following World War II marked
the beginning of the: Right Ans - Marketing concept era
The concept of ____________ suggests that as a firm produces more, the average
cost of goods produced goes down. Right Ans - Economies of scale
The findings of the Hawthorne studies led researchers to look more closely at
how ____________ could lead to better productivity Right Ans - The human
side of motivation
While the four Ps help us remember the basics components of the _________,
they don't have significant relevance in the marketing process. Right Ans -
Marketing Mix
The best product development strategy for most firms is to: Right Ans -
constantly monitor consumer wants and needs and be willing to develop new
products and adapt policies and services as those consumer needs begin to
change.
Rewards that come from someone else in recognition of good work are
_________ rewards. Right Ans - extrinsic
As a manager, two of Sylvia's strengths are her ability to communicate goals
clearly, and her ability to guide, coach, and motivate workers. Based on these
strengths, __________ is a management function that Sylvia is likely to be good at
performing. Right Ans - Leading
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