CCI 150 Exam 2 Questions with Correct Answers
What is journalism? Is it just news? Correct Answer-Keeping others
informed by creating non-fiction content about any of a range of topics
VIA MEDIA:
News, sports, weather, science, entertainment, business, technology,
special
What sorts of jobs do our alumni have? (recognize examples from class)
Do we have alumni in high profile jobs or job settings? Correct Answer-
Wide range and yes
If a student is interested in a journalism career, what are the two
questions that person should ask of themselves? (per class and Canvas)
Correct Answer-What stories do I want to tell?
What medium will I use to tell those stories?
What journalism organizations exist for students at UT? Correct
Answer-The daily beacon
Ablaze magazine
Lumos media services
WUTK 90.3 The rock
Tennessee Journalist
TVC (the volunteer channel)
UTK morning jem
,What are the major tenets of the SPJ Code of Ethics? Correct Answer-
Seek truth and report it
Minizine harm
Act independently (not allowed to be politically active)
Be accountable and transparent
Journalists present facts and truth
Is it possible to specialize in topics that interest you as a journalist?
Correct Answer-Yes: News, Sports, Science, Entertainment and
lifestyle, Lead a media organization
What is a beat? (from class video and discussion) Correct Answer-"an
area of specialization where you have developed sources and have
proven your expertise with your published stories."
Based on what you've learned in class, how would you evaluate this
statement: "Most journalists are creating content that tells the stories of
their communities with no hidden agendas." Correct Answer-I would say
that is true
Why is this a good time to be at UT if you are interested in magazines?
What publication did I show you in class that specifically relates to this.
Correct Answer-An emphasis in magazine journalism
and classes dealing with magazines. Scoop Magazine
, Are specialized/targeted magazines more or less successful, generally
speaking? Why and what is the term for this? Correct Answer-More
successful, magazines are very "demassified" with niche magazines.
Targeted magazines attract specific advertisers.
How have postal regulations shaped the industry? Recognize two
specific incidences of this. Correct Answer-In the 1840's congress made
it very cheap to mail magazines
Early 1960's postal regulation changed and made it expensive to sale
large magazines
What are the major categories of magazines? Know examples of each.
Correct Answer-Men's (laddies)
Women's
Home and garden (shelter books)
News
Niche
Know the four highest circulation magazines? Know this from class,
because many online lists include popular magazines only. Correct
Answer-AARP magazine
AARP Bulletin
Costco
Better homes and gardens
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