Marketing 300 Chapter 11 Terms Prep Exam And All Correct Answers.
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Course
MKT 300
Institution
MKT 300
logistics - Answer planning, execution, and control of the procurement, movement, and stationing of the personnel, material, and other resources to achieve the objectives of a a plan
physical distribution - Answer handling, movement, and storage of goods from their point of origin to their p...
Marketing 300 Chapter 11 Terms Prep
Exam And All Correct Answers.
logistics - Answer planning, execution, and control of the procurement, movement, and stationing of
the personnel, material, and other resources to achieve the objectives of a a plan
physical distribution - Answer handling, movement, and storage of goods from their point of origin to
their point of consumption
customer service level - Answer to be considered in the physical distribution concept. you should
optimize cost given a particular level of customer service.
physical distribution concept - Answer all transporting, storing, and product handling activities of a
business and whole channel system should be coordinated as one system to optimize the total cost of
distribution for a given customer service level
total cost approach - Answer focus on total cost. simply focusing on individual costs may end up raising
total cost.
supply chain - Answer the complete set of firms, facilities, and logistics activities involved in procuring
materials, transforming them into intermediate and finished products, and distributing them to
customers.
supplier to manufacturer to wholesaler/distributer to retailer to consumer
electronic data interchange - Answer computer to computer exchange of documents. Increases
accuracy, time, and cuts costs
transporting - Answer moving goods from one place to another. Rail, water, air, truck, and pipeline are
most popular methods of transport.
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