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IAB Digital Media Sales Certification questions and answers rated A+2025/2026
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IAB Digital Media Sales Certification questions and answers rated A+2025/2026
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IAB Digital Media Sales CertificationEngagement with current clients to inspire their persevered courting with the logo is involved
with client _____________ - ANSRetention
An ad that teaches consumers about the different capabilities of the logo's product or service
is intended to elevate consumer ________ - ANSConsideration
When an ad offering a photograph contest backed by using a baby meals organisation
receives shared by a patron on Facebook, what two sorts of media classifications are
occurring? - ANSPaid and earned
Proctor & Gamble, Diageo, and Starbucks are examples of what? - ANSBrands
UGC stands for User Generated... - ANSContent
A figure agency that owns multiple agencies is known as what? - ANSHolding employer
A file in order to be used by the media shoppers to talk with ability providers is referred to as
a(n)... - ANSRequest for notion
What is the call for the distance adjacent to content material that is full of a emblem's ad? -
ANSInventory
Usage of this platform has been steadily losing proportion of traffic to cell devices. -
ANSdesktop
The acronym that refers to gadgets used for streaming video content material to a living
room display is: - ANSOTT/CTV
What is the maximum common native ad kind on social platforms? - ANSIn-feed
Page titles, key phrases, page load speeds and applicable content material are used to help
what sort of search-associated technique? - ANSSearch Engine Optimization - Not SE
Marketing
What is the time period used to consult any advertising and marketing message designed to
imitate the form and feature of its environment? - ANSNative
Ads that appear between two content material pages are referred to as... - ANSInterstitial
video commercials
Ads that 'overlay' the video content material in a video participant are called... -
ANSNon-linear video advertisements
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