ADS301 Complete Answers
Question 2: Which of the following is one of the main link judging factors? (đánh giá liên kết chính)
A. Anchor text of a link
B. Clickable text of a link
C. All of the others
D. Good keywords in anchor text ️C. All of the others
Question 3: Suppose you ...
Question 2: Which of the following is one of the main link judging factors? (đánh giá liên kết chính)
A. Anchor text of a link
B. Clickable text of a link
C. All of the others
D. Good keywords in anchor text ✔️C. All of the others
Question 3: Suppose you have separated keywords into thematic groups associated with specified areas
of a site. You notice one group is performing poorly for keyword rankings; what should this prompt you
to do?
A. Go into the area of the site associated with that keyword group to see how that area can be
improved.
B. Check all areas of the site with a complete site audit
C. All of these others
D. Revise all the keywords on the site. ✔️A. Go into the area of the site associated with that keyword
group to see how that area can be improved.
Question 4:Which one of the following is NOT one type of information you can analyze when using a too
Chrome's ShareMetric?
A. The popularity of different sites among audience members.
B. How to imitate your competitors
C. Level of audience activity on social sites
D. What features might be good to add to your own or your client's site ✔️B. How to imitate your
competitors
Question 5: Which of the following statements is NOT TRUE regarding search engine algorithms?
A. Details on each algorithm update are clear and specific
B. Google algorithms have the most impact due to market share
C. SEOs need to be proactive to avoid constantly playing catch-up
,D. Google algorithms are updated daily ✔️A. Details on each algorithm update are clear and specific
Question 6: In your initial conversation with clients, why is it a good idea to share a few quick wins and
opportunities?
Quick wins provide a means to show immediate value to your services.
Identifying opportunities helps to identify ways that your expertise is needed.
It provides a complete road map of all of the work you will do during the project.
A and B are correct
A and C are correct
B and C are correct ✔️A and B are correct
Question 7: KPI stands for:
A. Key Performance Indicator (Chỉ số hoạt động quan trọng)
B. None of these
C. Keyword Personalization Index
D. Key Paid Indicators ✔️A. Key Performance Indicator (Chỉ số hoạt động quan trọng)
Question 8: What is an example of ASO?
A. All of these
B. Optimizing your apps titles and descriptions
C. Having a good content marketing strategy in place
D. Making sure that your website points to your app store listing ✔️B. Optimizing your apps titles and
descriptions
Question 9: Which of the following is considered a "hack" to help you get started with collaboration as
your relationships with influencers?
A. The Round-up Hack: where you get brief contributions on a theme from several influencers.
B. All of these others
C. Pick Low-hanging Fruit Hack: where you make the most of opportunities that become available to you
, D. The Opportunities Hack: where you watch for opportunities on social media and respond if you can
✔️B. All of these others
Question 10: Which of the following is NOT one of the things evergreen content should avoid to ensure
a
A. reference to current news items
B. reference to technologies
C. reference to date
D. reference to useful information ✔️C. reference to date
Question 11: Of the following statements about redirects, which option is false?
A. It is preferable to redirect to a specific page rather than a category page or site home
B. A temporary redirect passes less authority to the new page than a permanent redirect
C. Chaining redirects is not recommended since some authority is lost with each redirect
D. Meta refresh is the most preferred type of redirect because it creates the best user experience ✔️D.
Meta refresh is the most preferred type of redirect because it creates the best user experience
Question 12: What is an example of an external app SEO method?
A. Creating a solid content marketing strategy
B. Building backlinks to the app store listings
C. Improving the user experience in the app itself
D. None of the others ✔️A. Creating a solid content marketing strategy
Question 13: Suppose you are seeking to increase your site's ranking with search engines. You want the I
your site to be seen as highly valuable to search engines. What kinds of links are considered
A. Links from sites considered authoritative in your market space
B. Links of bought without consideration for relevance or authority
C. Links that have topical relevance to your site and within your market space
D. A and B are correct
E. B and C are correct
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller CertifiedGrades. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $9.99. You're not tied to anything after your purchase.
