Types of Privacy - answer✔Person - body functions/characteristics
Behavior and Action - habits/political and religious practices
Communication
Location and Space
Association
Risks of companies not addressing privacy - answer✔lawsuits, loss of customers, redesign costs
Privacy-by-architecture - answer✔Designs for the non-identifiability of users, provides strong
guarantees of privacy
Relies on anonymity- and obfuscation-based techniques
Privacy-by-policy - answer✔Focuses on good policy and obtaining informd consent
Privacy-by-design - answer✔Keeps privacy in mind from beginning
Data aggregation - answer✔Putting info into database
Data mining - answer✔Finding trends in large datasets
Metadata - answer✔Data about data (i.e. accounts involved in an email)
4 V's of Big Data - answer✔Volume, Velocity, Variety, Veracity
California Consumer Privacy Act Rights - answer✔Right to know
Delete
Opt-out
Opt-in
non-discriminatory treatment
Initiate a private cause of action in data breaches
right to correct info
limit use of and disclosure of data
How facial recognition works - answer✔Captures screenshot, extracts face, compares face to
database, match is made
Secure Sockets Layer - answer✔Uses asymmetric keys to start session and exchange secret keys
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