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Meta Digital Marketing Associate Cert Questions And Correct Answers Latest Version 2024
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Meta Digital Marketing Associate Cert Questions And Correct Answers Latest Version 2024
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Meta Digital Marketing Associate CertQuestions And Correct Answers Latest Version
2024
Which two payment methods are acceptable in the billing section in Ads Manager? Answer: Credit
and Debit Card
Which three parameters can be used to reach potential customers and determine a Core Audience?
Answer: Age, Location, Gender
Which two variables are available for split tests? Answer: Placement, Audience
Which of the following is a benefit of reviewing conversion events with a Facebook pixel?
A) Businesses can identify the most popular products
B) Businesses can see where to reduce spending
C) Businesses can determine optimal advertising strategies
D) Businesses can connect specific customers with their purchases Answer: C) Businesses can
determine optimal advertising strategies
At what level should a business set up a split test? Answer: Campaign Level
When can you include a link to your website? Answer: When you create an ad
A business with multiple high-quality photos that's interested in video should try the ___________
format. Answer: Slideshow
, What 2 types of posts can be boosted on facebook? Answer: special offers & events organized by
the business
What is a pixel custom conversion?
A) An event that a business can define to collect information about actions taken on its website
B) A preset list of events on Facebook for common actions people take on its website
C) A piece of code written by a business to track actions taken on its website
D) A cookie that lives on every page of the website to capture data Answer: A) Because, A pixel
custom conversion is an event that a business can define to capture information about actions taken on
its website.
Which 2 ad placement formats are available when you create an ad in Ads Manager? Answer:
Audience Network and Instagram Feed
Create a _______________ if you want to set a maximum bid amount for individual actions like link
clicks and landing page views. Answer: Facebook Ad
How can a business increase the reach of an organic post on its Page without creating a campaign in Ads
Manager? Answer: Boost a post
What is a similarity between a boosted post and Facebook ad? Answer: Both require a budget to be
shared with a wider audience
T/F? Boosting a post will make it appear again in your followers' feeds only Answer: false
Which of the following is not a feature available in Ads Manager?
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