GEB 3213 Exam 1 Hayes FSU, GEB3213 Exam 1 With
Complete Solutions 2024-2025
Individualism - Response giving priority to one's own goals over group goals and
defining one's identity in terms of personal attributes rather than group identifications
Collectivism - Response giving priority to the goals of one's group (often one's extended
family or work group) and defining one's identity accordingly
empathy - Response the ability to understand and share the feelings of another
sympathy - Response feel bad for someone (detached position)
Direct message - Answer the main point of a message, well, directly.
Main purpose is to give receiver unvarnished information
Indirect Message - Answer Its main purpose is to deliver difficult or negative news in
such a way as to soften the blow.
Persuasive message - Answer Designed to make a reader want to take action
immediately; must contain
interesting and persuasive information
AIDA Format - Answer A - Get the attention of the reader
I - Inform and generate INTEREST in the product
D - Develop DESIRE for the product by presenting solid proof
, A - Call for ACTION
Indirect Message Format - Answer BEBAC
Buffer
Explaination
Bad news
Alternative
Closing
Improving Emotional Intelligence - Answer - Less negative emotion
- Less fear of rejection
- Less stress
- Being Assertive, shed hard emotions
- bouncing back from adversity
Plural - Answer More than one
No plural form of any noun uses an apostrophe
i.e. Cats, Dogs
Possessive - Answer showing ownership
If a noun ends in "s" in both singular/plural form you can add an apostrophe at the end
i.e. Company's agenda was not clear) = Singular Possesive
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