CCT 300 Ch 1 Test Questions and
100% Correct Verified Answers
Focusing on understanding and meeting the needs of the readers and listeners is known
as the ________ approach to communication. - Answer audience-centered
____________ involves putting an idea into words or images. - Answer encoding
Which of the following is true regarding the basic communication model? -
Answer feedback can be both verbal and nonverbal
Which of the following is an advantage of the social communication model? - Answer it
is open to all who wish to participate
Which of the following occurs when people receive more information than they
can effectively process? - Answer information overload
Which of the following describes digital platforms that empower stakeholders to
be participants in the communication process through the sharing of content and
contributing new content? - Answer social media
, Which of the following uses artificial intelligence to give computers the ability to
understand language in the often-unpredictable way humans speak and write? - Answer
natural language processing
Which of the following is a challenge when writing for mobile devices? - Answer
screen size
When companies recruit people to promote products to friends and other contacts in
exchange for free samples or other rewards, without requiring them to disclose the true
nature of the communication, it is referred to as ________ marketing. - Answer stealth
Mahir promised a client that the project would be completed by the end of the week;
however, Mahir knows that the project will take at least three more weeks to
complete. Which of the following terms most accurately describes this situation? -
Answer ethical lapse
ABC Company has established an explicit ethics policy by developing ________, to
establish expectations for all employees. - Answer code of ethics
Eumi is a purchasing manager for the XYZ Company. She has some latitude when it
comes to making purchasing decisions. She is buying some cleaning solvent for the
company and has to choose between a lower cost alternative that is not as effective
as the other option. Eumi's bonus is based upon saving the company money, so she is
finding it difficult to make a decision. Which of the following is Eumi is experiencing? -
Answer ethical dilemma
Lahney has taken credit for an idea that is not her own. This is an example of ________.
- Answer plagiarism
The accepted principles that govern behavior within a society are referred to as
____________. - Answer ethics
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