MGT 2210 PQ's for Exam 1 || Questions and 100% Verified Answers.
1 view 0 purchase
Course
MGT 2210
Institution
MGT 2210
Which describes a company that watches a pioneer's efforts with a product or service, learns from their competitor's successes and missteps, then enters the market quickly with a comparable or superior product at a lower cost?
A)agile competitor
B)nimble nemesis
C)fast follower
D)quick imitator...
MGT 2210 PQ's for Exam 1 || Questions and 100% Verified
Answers.
Which describes a company that watches a pioneer's efforts with a product or service, learns
from their competitor's successes and missteps, then enters the market quickly with a comparable
or superior product at a lower cost?
A)agile competitor
B)nimble nemesis
C)fast follower
D)quick imitator correct answers fast follower
In terms of resources that firms may exploit in order to sustain a competitive advantage, which
does not belong on this list of characteristics?
A)tough to imitate
B)valuable
C)nonsubstitutable
D)low cost
E)rare correct answers low cost
inbound logistics correct answers getting needed materials and other inputs into the firm from
suppliers
operations correct answers turning inputs into products or services
outbound logistics correct answers delivering products or services to consumers, distribution
centers, retailers, or other partners
marketing and sales correct answers customer engagement, pricing, promotion, and transaction
support correct answers service, maintenance, and customer support
If you and all your friends use the same social media product and you have their contact
information stored in it, then closing your account with that product and using another product
instead is likely to incur high which?
A)channel conflict
B)sunk costs
C)switching costs
D)scale costs correct answers switching costs
Which is one of the most popular frameworks for examining a firm's competitive environment
and is also known as Industry and Competitive Analysis?
A)5 forces
B)asymmetry analysis
C)value chain
D)7 kingdoms correct answers 5 Forces
, When a decision involving two parties must be made, _____ is the situation in which one party
has more information than the the other party. correct answers information asymmetry
A firm that profits from offering a large section of content or products including many items for
which there is not much demand is said to be leveraging the ______. correct answers long tail
A limit, imposed by an ISP (Internet service provider), such as the cable or telephone company,
on how much a given subscriber can consume.
A)bandwidth cap
B)program limit
C)service limit
D)traffic bottleneck correct answers bandwidth cap
The rate at which customers leave a product or service is known as the _____ rate. correct
answers churn
What happens when a firm sells directly to a customer when before it had sold to customers
through a distributor.
A)direct to market
B)transmediation
C)disintermediation
D)logistic collapse correct answers disintermediation
Allows Netflix to send out physical DVDs to subscribers legally but doesn't apply to streaming.
A)primer emptor doctrine
B)absolute ownership doctrine
C)rights of physical ownership doctrine
D)first sale doctrine correct answers first sale doctrine
These are associated with the production of an individual unit of a product or service and are said
to be effectively zero for digital goods.
A)marginal costs
B)fractional costs
C)step costs
D)total costs correct answers marginal costs
What kind of technology does Zara use to track each item from when it's made to when it's sold?
A)RFID
B)POS tracking
C)bar code
D)tagents correct answers RFID
Which is not a vulnerability of Zara's operating model?
A)price competition from entrenched competitors
B)expense of delivery if fuel costs rise
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller FullyFocus. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $10.71. You're not tied to anything after your purchase.
