A celebrity is charged and jailed after driving under the influence and causing an accident. The celeb hires a PR professional to develop a response to the situation. Which theory is most applicable for this situation? - ️️image restoration theory
A commonsense theory is based on past experien...
PUR 4000|35 Questions Correctly
Answers
A celebrity is charged and jailed after driving under the influence and causing an accident. The celeb
hires a PR professional to develop a response to the situation. Which theory is most applicable for this
situation? - ✔ ✔ image restoration theory
A commonsense theory is based on past experiences, stories, and observations. - ✔ ✔ True
A PR campaign for a new cleaning product needs opinion leaders and bloggers to create buzz for the
new product. Which of the following terms is synonymous with an opinion leader? - ✔ ✔ Influencer
A special interest group has hired people to pose as supporters in rallies and public hearings in an effort
to deceive the public. Which of the following best describes the ethical provision the special interest
group is violating? - ✔ ✔ disclosure of information
According to the process outlined in the diffusion of innovations theory, which of the following steps
occurs immediately after the public becomes aware of the idea? - ✔ ✔ knowledge
As one of the earliest advocates for CSR, Howard Bowen called on businesses to consider how their
policies and actions impact society - ✔ ✔ True
Being and effective PF professional requires having skills in many areas. However, which skill is most
important? - ✔ ✔ writing
Bob, a PR practitioner, determines what is morally right and applies that ethical choice to everyone.
Which of the following best describes the type of normative ethics that Bob uses to guide his decisions?
- ✔ ✔ absolutism
Charlie handles PR for the National Audubon Society, a nonprofit organization focused on conservation.
Which of the following factors determines if Charles is using PR effectively? - ✔ ✔ *not accurate
material events*
Dr. Brown, a family practitioner, has part ownership in a drug company that manufactures medicine for
high blood pressure. Which of the following best describes the ethical provision Dr. Brown is violating is
he fails to disclose this information to his patients when he prescribes the drug? - ✔ ✔ conflicts of
interest
During which era did Americans demand that corporations demonstrate ethics and citizenship? - ✔ ✔
1980s to 1990s
George Creel's 4 Minute Men was on of the first examples of - ✔ ✔ a speaking tour
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller jackline98. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $7.49. You're not tied to anything after your purchase.
