Exam (elaborations)
Telus Rater Exam Questions And Answers
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Telus Rater Exam Questions And Answers
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Telus Rater Exam QuestionsAnd Answers
AC correct answer Ad Creative; The Ad Creative is an advertisement that
can appear
LP correct answer Landing Page; Where you're sent when you click the
AC. The first page that appears.
Query correct answer A word or phrase searched for
User Intent correct answer What the user is actually searching for.
Content Page correct answer The webpage that the user is currently
visiting
Business Page correct answer A page the advertiser specifically wants
the audience to visit
In-Market correct answer When the user is in the market for a product or
service
Do all queries have the approximate location provided?correct answer No
Exact Intent correct answer An ad might address the user's exact intent
Nearby Intent correct answer An ad that offers the user an approximate
solution or something that usually goes with the queried item.
Implied Terms correct answer The keyword contains an additional word or
words that are always or almost always implied by other terms in the query
(or the other way around).
IE: query is "places to rent in Muskegon", keyword is "places to rent in
Muskegon MICHIGAN"
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