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Exam (elaborations)

COM3706 ASSIGNMENT 1 SEMESTER 2

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COM3706 ASSIGNMENT 1 SEMESTER 2

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  • August 14, 2024
  • 9
  • 2024/2025
  • Exam (elaborations)
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TABLE OF CONTENT
INTRODUCTION

RESEARCH PROBLEM STATEMENT/MAIN ISSUE

SUBPROBLEMS

LITERATURE REVIEW

THEORETICAL FRAMEWORK

RESEARCH DESIGN

CONCLUSION

, Introduction



The media plays a crucial role in shaping public perceptions of political events and
issues. This study aims to investigate how Daily Sun, a widely circulated South
African tabloid, covers political stories. By analyzing five consecutive issues of Daily
Sun, this study will explore the main political themes, the space allocated to political
stories, their placement within the newspaper, the tone of coverage, and the voices
featured. The findings will provide insights into the newspaper's editorial stance on
political matters and its potential influence on public opinion.



Research Problem Statement



In an era where media coverage significantly influences public opinion, the manner
in which political stories are presented by tabloids like Daily Sun warrants critical
examination. The research problem guiding this study is to investigate the extent and
nature of political coverage in Daily Sun. Specifically, the study seeks to understand
how Daily Sun balances political reporting with other content, the tone in which
political issues are portrayed, and which voices are prioritized in these narratives.
This analysis will shed light on whether the newspaper's coverage contributes to
informed public discourse or reinforces specific political agendas.




To identify subproblems for your content analysis study of Daily Sun, consider
breaking down the main research problem into specific, researchable aspects that
you can investigate using content analysis. Here are two potential subproblems:




SUB-PROBLEMS



Subproblem 1:

To what extent does Daily Sun allocate space to political stories compared to other
themes in its daily issues?

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