LVMH Guided Case with Complete Questions and Answers
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Course
Lvmh
Institution
Lvmh
LVMH Guided Case with Complete Questions and Answers LVMH Guided Case with Complete Questions and Answers LVMH Guided Case with Complete Questions and Answers LVMH Guided Case with Complete Questions and Answers LVMH Guided Case with Complete Questions and Answers
Analyze a Case:
How does LVMH b...
LVMH Guided Case with Complete Questions and Answers Analyze a Case:
How does LVMH benefit from economies of scale? - ANSWER-It can more easily afford to open a new shop in a prime location
Analyze a Case:
In which value-chain function do the various businesses owned by LVMH most likely have the most commonality or share the most resources? - ANSWER-Marketing
Analyze a Case:
The economy is one element of the environment that can impact the success of a diversification strategy.
How has LVMH's sales been affected by this type of environmental change? - ANSWER-The number of luxury-goods consumers has increased, as the market has expanded to include the prosperous as well as the super wealthy.
Analyze a Case:
LVMH is described as a conglomerate. What does this mean? - ANSWER-It operates in many diverse industries
What is the primary method Bernard Arnault has used to diversify LVMH? - ANSWER-Acquisitions
Determine Strategy:
Which label best fits the diversification strategy employed by LVMH? - ANSWER-Related diversification
Determine Strategy:
LVMH could open different shops for its individual brands, with each store specializing in one brand, but all of them using the same proven business model to run the store. Similarly, LVMH could open a single luxury shop that carried only its brands, and carried products from all of its businesses. In either scenario, the company is taking advantage of a commonality in what value function? - ANSWER-Sales
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