Exam (elaborations)
MKTG 361 FINAL EXAM 2024 WITH 100% ACCURATE SOLUTIONS
- Course
- Institution
What are services? - PRECISE ANSWER intangible products The difference between goods and services? - PRECISE ANSWER The degree of tangibility What are the four reasons why service marketing is important? Know each elementand outcome. - PRECISE ANSWER 1. Differentiation: unique service offe...
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