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SMAD 150 Exam #3 (Final) Questions & answers with Complete solutions | Latest edition
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SMAD 150 Exam #3 (Final) Questions & answers with Complete solutions | Latest edition
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SMAD 150 Exam #3 (Final)Miller v. California - ANS-A 1973 Supreme Court decision that avoided defining
obscenity by holding that community standards be used to determine whether material
is obscene in terms of appealing to a "prurient interest" and being "patently offensive"
and lacking in value.
Falwell v. Flynt - ANS-Freedom of speech against public figures (political cartoons)
Red Lion Co. v. FCC - ANS-A radio station was forced to provide free airtime to a book
author whose character was attacked on the air. It is constitutional to obligate radios'
licensees to provide time and attention to matters of public concern. The Fairness
Doctrine simply enforces the obligation to the community that is owed by one who is
granted a license for a limited publicly beneficial property.
New York Times v. Sullivan - ANS-Decided in 1964, this case established the guidelines
for determining whether public officials and public figures could win damage suits for
libel. To do so, individuals must prove that the defamatory statements were made with
"actual malice" and reckless disregard for the truth.
Communication Technologies - ANS-Being media literate means understanding how
new media change (and are changed by) the cultures that adopt them.
The Economics of Mediated Communication - ANS-Being media literate involves
knowing how ownership and profit influence who gets to say (and sell) what to whom.
The Functions of Media in Everyday Life - ANS-Being media literate entails becoming
aware of how you use media & their contents to satisfy your personal & social needs.
The Meaning of Messages in the Media - ANS-Being media literate means questioning
how others select & shape the "stories" that validate (or negate) your life.
Bullet Theory - ANS-Theory that implies that media effects flow directly from the media
to an individual
Uses and Gratifications Theory - ANS-Theory that looks at the ways media consumers
choose media to meet their needs
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