Exam (elaborations)
MKT 300 Final Exam (UW-Madison Laurie Brachman)Questions and Answers with complete
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What are the decisions marketing managers have to make? (4) - Answer-1. Desired objective 2. Kind of advertising 3. Media to reach target customers 4. What to say (the message) advertising allowance - Answer-price reductions to firms further along in the channel to encourage them to advertise ...
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