BSM 100 Final Exam TMU
What is the first problem entrepreneurs face? - answerThe gap in the market
What 4 things make a successful business? - answerTeam, Marketing, Finances, Operations
Examples of a businesses external environment - answerSuppliers, Consumers, Political and Economic Issues
What are three ways to make meaning in your product/service - answerIncrease the quality of life, Right a wrong- fix a problem in the world, Preventing the end of something
good
Business - answerany activity that provides goods and services to earn a profit
Define an Entrepreneur - answerpeople who have dreams, continue to do new things- filling a gap in the market in a different way, Aware of all the opportunities
Define Nature vs. Nurture - answera debate about whether human behaviour is determined by a person's genes or the environment.
What are the risks entrepreneurs face? - answerThey don't seek out risks they seek out opportunities- focus on the upside of the opportunity, Rewards and risks are related, Care more about how the product should come to the market
What is profit? - answerThe financial reward that comes from starting and running a business; the money that a business earns in sales- minus all expenses
Role of Business - answerValue-> Profit->Wealth->Standard of Living->Quality of Life
Entrepreneurship vs. Employment - answerEmployees are not responsible for any risk to the business- and can leave anytime, but Entrepreneurs are relied on
and utilize their creativity for the business
Value - answerThe benefits are more than the cost What are 4 qualities associated with opportunity? - answerVAULT- Value, Attractive, Unlimited Links, Timely
Value proposition - answerthe set of benefits or values that a company promises to deliver to customers to satisfy their needs
market research - answerThe activity of gathering information about consumers' needs and preferences. The analysis of markets to assess opportunities, and finding information to make good decisions
Market Research Process - answerDefine Problem, Design Research Project, Collect Data, Analyze Data, Take Action
Primary vs Secondary Data - answerprimary - up to date, expensive, can be flawed secondary - Data that's already published and available to everyone, Want to go beyond
what everyone else knows, Done by experts
Visible Characteristics - answerAge, race, income
Invisible characteristics - answerValues, attitudes, beliefs
Six Elements of Business External Environment - answerThe Economic Environment, Legal environment, Competitive Environment, Technological Environment, Social Environment, The Global Environment
Crowdsourcing - answerusing expertise of people to solve a business problem
Social Media marketing can... - answermake or break an organization
unsurpassed value - answerValue is the gap between benefit and price, The cheapest product does not mean the best value, The key to value is quality
Socialism - answerThe government controls many enterprises; higher taxes designed to
redistribute wealth
Communism Pros - answerRights to basic education, and access to basic health care
Communism Definition - answerPublic ownership of all enterprise; strong central government
The governments role in business? - answerThe government is the major player- an active role to support businesses and ensure economic growth
They set economic policies- protect the consumers, rules to make sure they get what they pay for
New business support - answerOffer lower taxes and loans for new businesses
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller jw638729. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $15.49. You're not tied to anything after your purchase.