Exam (elaborations)
ADV 215 WVU EXAM 3 Questions And Answers Solved 100% Correct!!
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print advertising - Answer-newspapers, magazines, brochures, posters, outdoor, etc. reach - Answer-the percentage of the media audience exposed at least once to the advertiser's message during a specific time frame. non-duplicated, also called coverage. frequency - Answer-the number of time a pe...
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