Exam (elaborations)
MKTG 3340 EXAM 1 Questions With All Correct Answers!!
- Course
- Institution
Elements necessary in order for marketing to occur - Answer--2+ parties w/ unsatisfied needs (in order to have a marketing exchange) -DESIRE & ABILITY to satisfy those needs ("whats your budget?" - A way for the parties to COMMUNICATE - Something to exchange (that both parties agree is valuable...
[Show more]