WGU C201 Business Acumen Exam (2024/2025 LATEST) Questions with Complete 100% Verified Solutions
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WGU C201
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WGU C201
WGU C201 Business Acumen Exam (2024/2025 LATEST) Questions with Complete 100% Verified Solutions
Sample Question & Answer:
Establishment of effective quality systems - Answer - Which aspect of operations management do the ISO 9000 standards address?
WGU-C201 Business Acumen Exam
Questions with Complete 100%
Verified Solutions (2024)
Human Interaction & Structure - Answer - Which two key elements does an effective
organization include?
It establishes a direct flow of authority - Answer - Why does a line organization structure
function most effectively in a crisis situation?
Departmentalization - Answer - A company might divide itself into smaller groups that
best match the types of customers it serves. What is this an example of?
Achievement of company goals - Answer - Which primary driver does management use
for an organization's structure?
Departmentalization - Answer - Which step in the organizing process results in
management grouping work activities into units within the organization?
product - Answer - A high-tech startup company is launching a marketing campaign for
its new social media portal by highlighting how the portal exceeds the connectivity and
collaboration capabilities of all other social media sites.
Which type of competitive advantage is this company leveraging?
Everyday Low Pricing - Answer - Which marketing strategy is devoted to maintaining
continuous bottom line prices rather than relying on short-term price-cutting tactics such
as cents-off coupons, rebates, and special sales?
When demand for the product is driven by the end user - Answer - When would a pull
promotional strategy enhance a competitive advantage to market a product better than
a push strategy?
Affinity Programs - Answer - Which marketing tool is often used to build effective
relationship marketing campaigns?
,Personal Selling - Answer - Which element of the promotional mix has the advantage of
messaging that can be tailored for each customer but the disadvantage of a high cost
per contact?
Target Market, Sales Revenue Goals and Plan Implementation Timeline - Answer -
What three factors should be addressed in a successful marketing plan?
Race & Ethnicity, Income and Household Size - Answer - Which three characteristics
are measured in demographic segmentation?
A group or committee often makes decisions
Purchasers often invite selected providers to bid on a purchase
Buyers face organizational influences that affect their own preferences - Answer - In
which three ways does business-buying behavior differ from consumer-buying
behavior?
Priced high
Purchased infrequently
Available from a small number of retail outlets - Answer - Which three factors suggest a
product should be marketed as a specialty product?
Accessories to primary products
Consumable supplies - Answer - With which two types of products does a marketing
strategy rely on advertising more than personal selling?
Adding new users, finding new uses for the product, increasing frequency of use. -
Answer - After years of marketing a body lotion, a cosmetics company begins promoting
the lotion as an insect repellent as well.In which three product life cycle extension
strategies did this company engage?
Awareness, Loyalty and favorable images - Answer - What are three qualities of strong
brand equity?
brand preference - Answer - A customer intends to purchase her favorite cereal. It is out
of stock, so she purchases an alternative brand of cereal instead.Which stage of brand
loyalty is this customer in?
Direct - Answer - Which manufacturer distribution model is enhanced by the shipping
and tracking capabilities of a global package delivery service?
Planning the overall production process
Determining the best layout for the firm's facilities
Implementing the production plan - Answer - Which three tasks are key responsibilities
of operations managers?
Production using JIT reduces a firm's inventory costs.
,A JIT system seeks to eliminate anything that does not add value in operations
activities. - Answer - Which two characteristics does a Just-In-Time (JIT) System have?
Establishment of effective quality systems - Answer - Which aspect of operations
management do the ISO 9000 standards address?
Flexible - Answer - Which manufacturing model uses technology to produce small runs
of customized products cost effectively?
Limited-function merchant wholesaler
Full-function merchant wholesaler - Answer - Which two of the following distribution
channels would take title of the products they handle?
Demand Curve - Answer - Which economic graph is used by organizations to regulate
production by predicting the amount of product buyers will purchase at different prices?
Price of substitute goods
Customer preference - Answer - Which two factors drive demand in a microeconomic
system?
Demand increases - Answer - How does a sudden shortage of a commodity product
affect the immediate demand for the product at its current price?
Economy expands
Personal wealth increases - Answer - Which two impacts result from a nation's increase
in productivity?
To encourage bankers to make loans
To cut the cost of borrowing - Answer - For which two purposes will the U.S. Federal
Reserve System follow an expansionary monetary policy?
A rise of interest rates on these securities
An increase in overall cost of debt to private borrowers - Answer - Which two economic
impacts should a manager anticipate when the U.S. government reduces the number of
Treasury bills, Treasury Notes, and Treasury bonds it sells?
Analyzing major investment decisions - Answer - What is one role of a financial
manager?
Making capital market investments
Creating a financial plan - Answer - Which two activities are finance activities rather
than accounting activities?
Venture capital
Public sale of stocks
, Hedge funds - Answer - Which three sources should a business consider when seeking
a long-term funding source?
commerical paper - Answer - In which type of security should a business invest its
excess cash in anticipation of paying off the current year's tax liability?
It assumes the risk of the assessed value of the security from the issuer. - Answer -
Which role does the underwriter play in financing business operations when using the
capital market to sell securities to the public?
To determine the accuracy of forecasted revenues, costs, and expenses - Answer -
Why should a manager use financial controls in a firm's financial plan?
Sales forecast plus non-sales revenue - Answer - What does a CFO use in financial
planning to determine the expected level of revenue for future periods?
It capped the debit card swipe fee at 21 cents. - Answer - How did the Dodd-Frank Wall
Street Reform and Consumer Protection Act impact retailers?
Buying stock in the public company for which the employee works based on a
conversation the employee overheard at a cocktail party between two of the company's
executives
Selling company stock because a co-worker told the employee the company's new drug
is failing in clinical trial - Answer - Which two activities are prohibited by insider trading
laws and should be avoided by a firm's employees?
Volatility of interest rates
Frequent renewals - Answer - Which two risks does a firm face by funding the purchase
of long-term assets with short-term funding sources?
Long-term commercial bank loan - Answer - Which funding source should a firm use if it
wishes to secure long-term financing while retaining all of its equity?
It can make large amounts of money available.
It carries interest rates that are 1 to 2 percent less than bank loans.
It has a maturity that ranges between 1 and 270 days. - Answer - Which three
characteristics make commercial paper a low-risk, attractive source of short-term
funding for a business?
Ensure that earnings remain larger than interest payments - Answer - What should a
firm do to manage the risk of using leverage when exploring long-term funding options?
The balance sheet - Answer - Which financial statement should an investor examine to
identify the liabilities of a firm?
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