Exam (elaborations)
ORG4801 POE 2024
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Exam of 33 pages for the course THE MANAGEMENT OF ORGANISATIONAL CHANGE AND RENEWA at Unisa (ORG4801 POE 2024)
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ORG4801 POE 2024DISCLAIMER: THIS IS NOT AN OFFICIAL GUIDE FROM UNISA. THE GUIDE IS
NOT PREPARED NOR APPROVED BY UNISA; RATHER REPRESENTS A
POSSIBLE SOLUTION TO THE TASK CONSISTENT WITH THEORY OF
ORG4801. WE BELIEVE THIS WILL BE A GOOD STARTING POINT AS IT WAS
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, ORG4801 POE 2024
Table of Contents
Introduction ............................................................................................................ 4
Question 1 [20] ........................................................................................................ 4
Question 1.1 ........................................................................................................ 4
Type of Change at CBA ...................................................................................... 5
Characteristics of Unplanned Change .................................................................... 5
Re-creation....................................................................................................... 5
Question 1.2 ........................................................................................................ 6
Unfreezing ........................................................................................................ 6
Changing .......................................................................................................... 6
Refreezing ........................................................................................................ 7
Question 2 [20] ........................................................................................................ 7
Question 2.1 ........................................................................................................ 7
Deterministic Change Agency Analysis at CBA .................................................... 7
Leadership Role ................................................................................................ 8
Communication and Engagement ...................................................................... 8
Empowerment .................................................................................................. 9
Question 2.2 ........................................................................................................ 9
Change Management Theory ............................................................................. 9
Organizational Culture .................................................................................... 10
Communication and Employee Involvement ..................................................... 10
Leadership and Vision ..................................................................................... 10
Training and Development ............................................................................... 10
Risk Management ........................................................................................... 11
Question 3 [20] ...................................................................................................... 11
Question 3.1 ...................................................................................................... 11
Observations .................................................................................................. 11
Question 3.2 ...................................................................................................... 12
Strategy .......................................................................................................... 13
Structure ........................................................................................................ 13
Systems ......................................................................................................... 13
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, ORG4801 POE 2024
Shared Values ................................................................................................. 14
Style............................................................................................................... 14
Staff ............................................................................................................... 14
Skills .............................................................................................................. 15
Question 4 [20] ...................................................................................................... 15
Question 4.1 ...................................................................................................... 15
Identify and reply ............................................................................................ 16
Spray and pray ................................................................................................ 16
Question 4.2 ...................................................................................................... 17
Education and persuasion ............................................................................... 17
Involvement and Participation .......................................................................... 18
Facilitation and support ................................................................................... 18
Negotiation ..................................................................................................... 19
Question 5 [20] ...................................................................................................... 19
Question 5.1 ...................................................................................................... 19
Diagnosed issue.............................................................................................. 20
Level of change target...................................................................................... 22
Depth of intervention ....................................................................................... 23
Time available to implement the change ........................................................... 24
Efficacy of the interventions ............................................................................. 25
Question 5.2 ...................................................................................................... 25
Acting early to promote sustainability ............................................................... 26
Promoting sustainability later in the change process ......................................... 26
Employee Involvement .................................................................................... 27
Change Management Theory ........................................................................... 28
Cultural Transformation ................................................................................... 29
Training and Development ............................................................................... 29
Performance Measurement ............................................................................. 29
Conclusion ............................................................................................................ 30
Refence list ........................................................................................................... 31
Page 3 of 33
, ORG4801 POE 2024
Introduction
The main aim of this portfolio is to address key areas and important tenets of the
module (ORG4801). The essay shall focus on the case study of College of Business
Administration (CBA). The essay shall follow the numberings of the question paper.
The essay shall start by critically discussing the type of change and nature of change
that CBA adopted. Furthermore, the portfolio shall analyse the change agency and
advice the director of CBA on critical issues to consider when initiating change
process. Furthermore, the essay shall also identify and analyse the data collection
method that was used by the CBA director for information collection and then evaluate
the change initiative at CBA using McKinsey 7s model. It is important to understand
that communication is key in reducing resistance to change, in this sense, the essay
shall identify and explain 2 communication strategies that could be adopted by the
director. More so, motivation plays a key role in change processes, thus the essay
shall also deliberate on motivation that the director adopted in order to initiate change.
Lastly, the portfolio shall identify key factors that should have been considered in order
to select an intervention strategy as well as advice the director on how to make the
changes permanent.
Question 1 [20]
Question 1.1
According to the case study “the change process at CBA started unintentionally”.
Consider this statement and then identify and critically discuss the type of change that
took place at the organisation. Your discussion should be informed by relevant theory
and be supported by practical examples from the case study. (10)
In today's organisations, change is crucial in order to stay competitive and meet the
ever-evolving market demands. When it comes to market volatility, organisations must
decide between incremental or transformational change. Incremental change refers to
the implementation of small and gradual adjustments within an organisation to
enhance processes and products. However, according to Hayes (2018),
transformational change is characterised by a strong market shift that leads to
fundamental change.
Page 4 of 33
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