Solutions For E-Commerce 2023, 17th Edition Laudon (All Chapters included)
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Course
E-Commerce
Institution
E-Commerce
Complete Solutions Manual for E-Commerce 2023, 17th Edition by Kenneth Laudon, Carol Guercio Traver ; ISBN13: 9780138043391. Full Chapters included Chapter 1 to 12.
1. The Revolution is Just Beginning.
2. E-commerce Business Models and Concepts.
3. E-commerce Infrastructure: The Internet, the We...
Complete Chapter Solutions Manual
are included (Ch 1 to 12)
** Immediate Download
** Swift Response
** All Chapters included
, 1
Instructor’s Manual and Video Cases: Chapter 1
The Revolution Is Just Beginning
Instructor’s Manual Table of Contents
Learning Objectives 2
Chapter Outline 2
List of Key Terms 3
List of Figures 4
List of Tables 4
List of Video Cases in eText 4
Overview 4
Teaching Suggestions: Key Points 5
Case Study Questions and Answers 8
End-of-Chapter Questions and Answers 9
Projects: Questions and Answers 16
Video Cases 18
, 2
Learning Objectives
After reading this chapter, your students should be able to:
• Understand why it is important to study e-commerce.
• Define e-commerce, understand how e-commerce differs from e-business,
identify the primary technological building blocks underlying e-
commerce, and recognize major current themes in e-commerce.
• Identify and describe the unique features of e-commerce technology and
discuss their business significance.
• Describe the major types of e-commerce.
• Understand the evolution of e-commerce from its early years to today.
• Describe the major themes underlying the study of e-commerce.
Chapter Outline
Opening Case: TikTok: Creators and the Creator Economy
1.1 The First Five Minutes: Why You Should Study E-commerce
1.2 Introduction to E-commerce
What Is E-commerce?
The Difference between E-commerce and E-business
Technological Building Blocks Underlying E-commerce: The Internet, Web, and
Mobile Platform
Insight on Technology: Will Apps Make the Web Irrelevant?
Major Trends in E-commerce
1.3 Unique Features of E-commerce Technology
Ubiquity
Global Reach
Universal Standards
Richness
Interactivity
Information Density
Personalization and Customization
Social Technology: User-Generated Content (UCG), Creators, and Social
Networks
1.4 Types of E-commerce
Business-to-Consumer (B2C) E-commerce
Business-to-Business (B2B) E-commerce
Consumer-to-Consumer (C2C) E-commerce
Mobile E-commerce (M-commerce)
Social E-commerce
Local E-commerce
1.5 E-commerce: A Brief History
E-commerce 1995–2000: Invention
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