100% satisfaction guarantee Immediately available after payment Both online and in PDF No strings attached
logo-home
TEST BANK for E-Commerce 2020–2021: Business, Technology and Society, Global Edition 16th Edition by Kenneth Laudon & Carol Traver. All Chapters 1-12 Updated A+ $14.99   Add to cart

Exam (elaborations)

TEST BANK for E-Commerce 2020–2021: Business, Technology and Society, Global Edition 16th Edition by Kenneth Laudon & Carol Traver. All Chapters 1-12 Updated A+

 79 views  3 purchases
  • Course
  • Institution
  • Book

TEST BANK for E-Commerce 2020–2021: Business, Technology and Society, Global Edition 16th Edition by Kenneth Laudon & Carol Traver. All Chapters 1-12 Updated A+ TABLE OF CONTENTS Chapter 1 The Revolution Is Just Beginning Page : 23 Chapter 2 E-commerce Business Models and Concepts 1 Page : 45 Ch...

[Show more]

Preview 4 out of 894  pages

  • November 11, 2023
  • 894
  • 2023/2024
  • Exam (elaborations)
  • Questions & answers
avatar-seller
E-Commerce 2020–2021: Business, Technology and Society, Global Edition 16th Edition by Kenneth
Laudon & Carol Traver.

TEST BANK for E-Commerce 2020–
2021: Business, Technology and
Society, Global Edition 16th Edition
by Kenneth Laudon & Carol Traver.
All Chapters 1-12

Chapter 1
The Revolution Is Just Beginning



True-False Questions

1. In 2007, over 115 million people purchased something online.


Answer: True Page Reference: 7 Difficulty: Easy




AACSB: Reflective Thinking


2. E-business primarily involves the application of digital technologies to business processes
external to the firm.


Answer: False Page Reference: 11 Difficulty: Moderate




AACSB: Use of IT


3. Ubiquity increases transaction costs.

Test Bank Page 1

,E-Commerce 2020–2021 Business, Technology and Society, Global Edition 16th Edition by Kenneth
Laudon & Carol Traver


Answer: False Page Reference: 14 Difficulty: Moderate




AACSB: Analytic Skills


4. Humans generally seek to reduce cognitive energy outlays.


Answer: True Page Reference: 14 Difficulty: Moderate




AACSB: Reflective Thinking


5. The universal standards of e-commerce reduce search costs for the consumer and raise
market entry costs for merchants.


Answer: False Page Reference: 15 Difficulty: Hard




AACSB: Reflective Thinking


6. Price transparency refers to the ability of consumers to discover the actual costs merchants
pay for products.


Answer: False Page Reference: 16 Difficulty: Moderate




AACSB: Reflective Thinking

,E-Commerce 2020–2021: Business, Technology and Society, Global Edition 16th Edition by Kenneth
Laudon & Carol Traver.
7. Cost transparency refers to the ease with which consumers can find out the variety of prices
in a market.


Answer: False Page Reference: 16 Difficulty: Moderate




AACSB: Reflective Thinking


8. Customization means to change a delivered product or service based upon a consumer's
preferences or past purchasing behavior.


Answer: True Page Reference: 17 Difficulty: Moderate




AACSB: Reflective Thinking


9. Web 2.0 describes a set of applications and technologies that encourage and rely on user- and
consumer-generated interactivity and content.


Answer: True Page Reference: 18-19 Difficulty: Easy




AACSB: Use of IT


10. The total amount of Business-to-Consumer (B2C) e-commerce revenues in 2007 was less
than that spent on Business-to-Business (B2B) e-commerce


Answer: True Page Reference: 20 Difficulty: Moderate




AACSB: Reflective Thinking


11. E-commerce as we know it today would not exist without the Internet and the World Wide
Web.


Answer: True Page Reference: 22 Difficulty: Easy

, 6 The Revolution Is Just Beginning



AACSB: Reflective Thinking


12. In the "small world" theory of the Web, you should eventually be able to reach any Web page
on the Web by following hyperlinks from other Web pages.


Answer: True Page Reference: 26 Difficulty: Moderate

13. The amount of venture capital raised in 2007 is lower than that raised in1995.


Answer: False Page Reference: 30-32 Difficulty: Easy




AACSB: Reflective Thinking


14. Although prices are lower on the Web, there remains considerable, persistent price
dispersion.


Answer: True Page Reference: 38 Difficulty: Hard




AACSB: Reflective Thinking


15. A predicted trend in the future of e-commerce is the change in the cast of players, as
nontraditional, entrepreneurial startup companies play a growing and more dominant role in
e-commerce.


Answer: False Page Reference: 40 Difficulty: Moderate




AACSB: Reflective Thinking


AACSB: Reflective Thinking



Multiple Choice Questions

16. Which of the following statements is not true?

The benefits of buying summaries with Stuvia:

Guaranteed quality through customer reviews

Guaranteed quality through customer reviews

Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.

Quick and easy check-out

Quick and easy check-out

You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.

Focus on what matters

Focus on what matters

Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!

Frequently asked questions

What do I get when I buy this document?

You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.

Satisfaction guarantee: how does it work?

Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.

Who am I buying these notes from?

Stuvia is a marketplace, so you are not buying this document from us, but from seller ASolution. Stuvia facilitates payment to the seller.

Will I be stuck with a subscription?

No, you only buy these notes for $14.99. You're not tied to anything after your purchase.

Can Stuvia be trusted?

4.6 stars on Google & Trustpilot (+1000 reviews)

78998 documents were sold in the last 30 days

Founded in 2010, the go-to place to buy study notes for 14 years now

Start selling
$14.99  3x  sold
  • (0)
  Add to cart