Class notes
Class notes MKT 300
- Course
- MKT 300
- Institution
- Arizona State University
Module 1 - Marketing Concept Marketing Can Be Performed By Individuals and Organizations ● B2B - business to business ○ i manufacturers would come down to talk to ASU to buy projectors ● B2C- business to consumer ○ Buying TV at Best Buy ● C2C - customer to consumer ○ Buying thi...
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