100% satisfaction guarantee Immediately available after payment Both online and in PDF No strings attached
logo-home
[u07a1] GLO-BUS Decision for Year 11 Team F $9.99   Add to cart

Case

[u07a1] GLO-BUS Decision for Year 11 Team F

 7 views  0 purchase
  • Course
  • Institution

Good Evening Class: Here is our strategy during year 11 for our company Friendly Fotos, based off of the guide and what we learned from the last rounds: Year ten we stayed strong, but there is definitely room for improvement. We are still in fourth place; however, we are trying to see what can ...

[Show more]

Preview 2 out of 5  pages

  • June 2, 2022
  • 5
  • 2020/2021
  • Case
  • Prof
  • A+
avatar-seller
[u07a1] GLO-BUS – Decision for Year 11




GLO-BUS – Decision for Year 11

Team F – Friendly Fotos

BUS4993 Business Capstone Project

Section 01 Jul 14, 2014 – Sep 19, 2014

Walter Adams

August 31, 2014




1


This study source was downloaded by 100000828511134 from CourseHero.com on 06-02-2022 13:53:41 GMT -05:00


https://www.coursehero.com/file/18945659/u07a1-GLO-BUS-Decision-for-Year-11-Team-F/

, [u07a1] GLO-BUS – Decision for Year 11




Good Evening Class:



Here is our strategy during year 11 for our company Friendly Fotos, based off of the

guide and what we learned from the last rounds:



Year ten we stayed strong, but there is definitely room for improvement. We are still in

fourth place; however, we are trying to see what can be done to increase our image

rating.

Product Design – During the 11th year we maintained the multi-feature P/Q rating at

3½ stars and a 3 star P/Q for the entry level cameras. We increased the multi-feature

camera to three models and the megapixels to 24 and maintained the entry-level at

three models as well. However, we left everything else the same for both cameras.



Marketing Focus- Once again we continued to market in Europe-Africa, then Asia-

Pacific, Latin America and last North America. We are continuing to make some

advancement in North America. We increased all of the on-line retailers, local and

multi-store-chains in each area because of cost. We did not change the pricing too

much. We did increase all regions to $170.00 for entry level. As far as the multi-

feature camera we increased it to $475.00 across the board. We maintained our

warranty period for entry level at 1 year in all areas and increased our mutli-line to 2




2


This study source was downloaded by 100000828511134 from CourseHero.com on 06-02-2022 13:53:41 GMT -05:00


https://www.coursehero.com/file/18945659/u07a1-GLO-BUS-Decision-for-Year-11-Team-F/

The benefits of buying summaries with Stuvia:

Guaranteed quality through customer reviews

Guaranteed quality through customer reviews

Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.

Quick and easy check-out

Quick and easy check-out

You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.

Focus on what matters

Focus on what matters

Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!

Frequently asked questions

What do I get when I buy this document?

You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.

Satisfaction guarantee: how does it work?

Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.

Who am I buying these notes from?

Stuvia is a marketplace, so you are not buying this document from us, but from seller Michael01. Stuvia facilitates payment to the seller.

Will I be stuck with a subscription?

No, you only buy these notes for $9.99. You're not tied to anything after your purchase.

Can Stuvia be trusted?

4.6 stars on Google & Trustpilot (+1000 reviews)

67163 documents were sold in the last 30 days

Founded in 2010, the go-to place to buy study notes for 14 years now

Start selling
$9.99
  • (0)
  Add to cart