Test Bank for Essentials of MIS, 14th Edition
Essentials of MIS, 14e (Laudon/Laudon)
Chapter 1 Business Information Systems in Your Career
1) Which of the following is the key business objective behind the technologies implemented by
PCL Construction, as discussed in the chapter-opening case?
...
Test Bank for Essentials of MIS, 14th Edition,
Kenneth C. Laudon Jane P. Laudon
1
,Essentials of MIS, 14e (Laudon/Laudon)
Chapter 1 Business Information Systems in Your Career
1) Which of the following is the key business objective behind the technologies implemented by
PCL Construction, as discussed in the chapter-opening case?
A) Operational excellence
B) Survival
C) Improved employee morale
D) Increased supplier intimacy
E) Creation of a new business model
Answer: A
Difficulty: Challenging
AACSB: Analytical Thinking; Information Technology
LO: 1-1: Why are information systems so essential for running and managing a business today?
2) Journalist Thomas Friedman's description of the world as "flat" refers to the:
A) reduction of economic and cultural advantages of developed countries.
B) use of the Internet for instantaneous communication.
C) reduction in travel times and the ubiquity of global exchange and travel.
D) growth of globalization.
E) increased use of global currencies.
Answer: A
Difficulty: Moderate
AACSB: Application of Knowledge
LO: 1-1: Why are information systems so essential for running and managing a business today?
3) The six important business objectives of information system investment include all of the
following except:
A) competitive advantage.
B) employee morale.
C) improved decision making.
D) survival.
E) new products.
Answer: B
Difficulty: Moderate
AACSB: Application of Knowledge
LO: 1-1: Why are information systems so essential for running and managing a business today?
2
, 4) A firm that invests in an information system because it is a necessity of doing business does so
because it is seeking to achieve which of the following business objectives?
A) Survival
B) Improved decision making
C) Competitive advantage
D) Operational excellence
E) Customer intimacy
Answer: A
Difficulty: Moderate
AACSB: Information Technology
LO: 1-1: Why are information systems so essential for running and managing a business today?
5) Walmart exemplifies the power of information systems coupled with excellent business
practices and supportive management to achieve which of the following?
A) New business models
B) Operational efficiency
C) Customer intimacy
D) Competitive advantage
E) Survival
Answer: B
Difficulty: Challenging
AACSB: Analytical Thinking
LO: 1-1: Why are information systems so essential for running and managing a business today?
6) Verizon uses a web-based digital dashboard to provide managers with real-time information,
in order to:
A) improve flexibility.
B) improve decision making.
C) gain competitive advantage.
D) create supplier intimacy.
E) create a new business model.
Answer: B
Difficulty: Moderate
AACSB: Analytical Thinking; Information Technology
LO: 1-1: Why are information systems so essential for running and managing a business today?
7) Which business objective were competitors seeking when they rushed to provide ATMs after
Citibank introduced the first ATMs in New York?
A) Improved efficiency
B) Customer and supplier intimacy
C) Survival
D) Competitive advantage
E) Improved decision making
Answer: C
Difficulty: Moderate
AACSB: Analytical Thinking; Information Technology
LO: 1-1: Why are information systems so essential for running and managing a business today?
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