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Supply Chain Management Summary

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This is a ~40 page long summary of all the Lectures, including notes from the Lectures. It also covers the most important information from the textbook "Fawcett S.E., L.M.Ellram, J.A.Ogden, 2014. Supply chain management, from vision to implementation. Pearson, Prentice Hall", covering Chapters 1-13...

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  • Chapter 1 to 6 and 8 to 13
  • February 16, 2022
  • 48
  • 2021/2022
  • Summary
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Supply Chain Management
BMO-24806
Period 2 2021



Wageningen University



Summary

Chapters Book
&
Lectures




Based on the Textbook Fawcett S.E., L.M.Ellram, J.A.Ogden, 2014. Supply chain management,
from vision to implementation. Pearson, Prentice Hall




Anneli Janzer

,Contents
Lecture 1-Introduction (Chapter 1) ................................................................................................... 1
Supply Chain Management definition ................................................................................................................... 1
Porters Value Chain ............................................................................................................................................. 1
Focal company perspective................................................................................................................................. 1
Kiwi value chain ................................................................................................................................................... 2
Net-chain perspective .......................................................................................................................................... 2
Venison value chain ............................................................................................................................................. 2
A supply chain within a supply chain network ................................................................................................ 2
Collaboration/Integration in supply chains.......................................................................................................... 3
Advantages of SC collaboration......................................................................................................................... 4
Supply Chain Strategy .............................................................................................................................................. 4
Strategic thinking .................................................................................................................................................. 4
Four decision areas of strategy (holistic view) ................................................................................................. 4
Lecture 2- Customer Fulfilment Strategies (Chapter 2) .................................................................... 5
3 different Customer fulfillment strategies ........................................................................................................... 5
Customer Value......................................................................................................................................................... 5
Relation of aspects of perceived value .................................................................................................................. 7
Lecture 3 - New product development process (Chapter 4) ............................................................. 8
Consequences of Customer Satisfaction ............................................................................................................... 8
Expectations .............................................................................................................................................................. 8
Customer Satisfaction Cycle.................................................................................................................................... 8
1. Get into the mind of the customer .......................................................................................................... 8
2. Develop a new product .............................................................................................................................. 9
Customer/supplier segmentation ........................................................................................................................... 9
3. Verify Financial Viability..........................................................................................................................10
4. Invest in future products/services .........................................................................................................10
Lecture 4 – Relationships Management (Chapter 11) ..................................................................... 11
Relationship types ...................................................................................................................................................11
Transactional Relationship................................................................................................................................11
Strategic alliance..................................................................................................................................................12
Relationship development .....................................................................................................................................12
Negotiations.............................................................................................................................................................13
Preparation ..........................................................................................................................................................13
Creating value - Finding differences ...............................................................................................................13
Systemic approach for successful negotiations according to the book: .........................................................14
Article: Wu, G. (1999). Sources of Joint Gains in Negotiations. Harvard Business School, 1-8...............14
Lectures 5 & 6 Order Fulfilment Strategy (Chapter 5).................................................................... 15

, Order fulfillment .....................................................................................................................................................15
Main functions in order fulfilment: SCOR model.............................................................................................15
Dynamics in the supply chain ...............................................................................................................................16
The Bullwhip effect............................................................................................................................................16
Production strategies ..............................................................................................................................................16
Push/pull view of supply chain processes ..........................................................................................................16
Customer Order Decoupling Point (CODP) and its role in the supply chain design .................................17
Logistics decision making .....................................................................................................................................18
Inventory Management .....................................................................................................................................18
Distribution Management .................................................................................................................................18
Transportation Management ............................................................................................................................19
Lecture 7 Process Thinking (Chapter 3) ......................................................................................... 20
Functional versus process management ..............................................................................................................20
Process Orientation ................................................................................................................................................20
Generic strategies ....................................................................................................................................................21
Resource Management ...........................................................................................................................................21
Lecture 8 - Core Competences and Outsourcing (Chapter 9 & 6).................................................. 23
Core competences and outsourcing (Chapter 9) ...............................................................................................23
Global SC Design (Chapter 6) ..............................................................................................................................24
The (global) business environment from SCM perspective ........................................................................24
Food quality assurance standards .........................................................................................................................25
Quality assurance standards and Global SCM ...............................................................................................25
Lecture 9 & 10 – Information Sharing (Chapter 12) ........................................................................ 27
Information Strategy ..............................................................................................................................................27
The importance of information ............................................................................................................................27
What information to be shared by whom? .........................................................................................................28
The information capability hierarchy...................................................................................................................29
The Internet .............................................................................................................................................................30
Standards ..................................................................................................................................................................30
Enterprise Resource Planning ERP .....................................................................................................................31
ERP implementation process ...........................................................................................................................31
ERP implementation issues ..............................................................................................................................32
Lecture 11 – Strategic Supply Chain cost management (Chapter 4 &8) ......................................... 33
Financial performance............................................................................................................................................33
Target Costing.....................................................................................................................................................33
Cash flow..................................................................................................................................................................33
Net resent Value .....................................................................................................................................................33
EVA ..........................................................................................................................................................................34
Profit Leverage effect .............................................................................................................................................34

, Traditional Cost Accounting .................................................................................................................................34
Activity-Based Cost Management ........................................................................................................................34
Strategic Cost Management ...................................................................................................................................34
Lecture 12 – Supply chain rationalization and sustainability assessment (Chapter 10).................. 36
Supply Chain Rationalization (SCR) ....................................................................................................................36
Shifting Roles...........................................................................................................................................................37
Risk Management....................................................................................................................................................38
Sustainability Assessment ......................................................................................................................................38
Discussion Assignment 4a/4b ........................................................................................................ 40
Lecture 13 – Performance Measurement in Supply Chains (Chapter 13) ....................................... 41
1. Traditional performance indicators .................................................................................................................41
2. SC performance measurement .........................................................................................................................41
3. Performance measurement systems ................................................................................................................42
4. Benchmarking and performance improvement .............................................................................................43

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