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BUSI 300 QUIZ 3 (Set 6), Verified and Correct answers, Liberty University
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BUSI 300 QUIZ 3 (Set 6), Verified and Correct answers, Liberty University
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BUSI 300 Quiz-3, Liberty University Question 1
0 out of 3 points
Similar to other top-level managers, public relations managers need to
Selected
Answer:
establish measurable objectives that include
specific tactics.
Correct
Answer:
create clear corporate policy.
Question 2
3 out of 3 points
For agencies, budgeting relies on which of the following?
Selected
Answer:
estimating extent of cost and availability of
resources
Correct
Answer:
estimating extent of cost and availability of
resources
Question 3
3 out of 3 points
If public relations is to be the "interpreter" for management philosophy,
policy, and programs, then the director for the function should report to
the
Selected
Answer:
CE
O.
Correct
Answer:
CE
O.
, Question 4
3 out of 3 points
Among various public relations duties, which of the following would likely
be done by shareowner or investor relations people?
Selected
Answer:
maintaining contact with security
analysts
Correct
Answer:
maintaining contact with security
analysts
Question 5
3 out of 3 points
Which of the following dictates overall business objectives?
Selected
Answer:
the broad environment in which the business
operates
Correct
Answer:
the broad environment in which the business
operates
Question 6
3 out of 3 points
For the public relations function to be equal in stature to other
management functions, which of the following is essential?
Selected
Answer:
commitment to set realizable
objectives
Correct
Answer:
commitment to set realizable
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