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Summary Week2 Essay 2.docx ENGL 135 Seth Godlin: How to get your ideas to spread DeVry University ENGL135: Advanced Composition Professor Sliced Bread and Ottor Rohwedder Seth Godlin has generally started his presentation by giving the example of Sliced Br $7.49   Add to cart

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Summary Week2 Essay 2.docx ENGL 135 Seth Godlin: How to get your ideas to spread DeVry University ENGL135: Advanced Composition Professor Sliced Bread and Ottor Rohwedder Seth Godlin has generally started his presentation by giving the example of Sliced Br

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Week2 Essay ENGL 135 Seth Godlin: How to get your ideas to spread DeVry University ENGL135: Advanced Composition Professor Sliced Bread and Ottor Rohwedder Seth Godlin has generally started his presentation by giving the example of Sliced Bread invention. The way a guy named Ottor Rohwedder...

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ENGL 135


Seth Godlin: How to get your ideas to spread

DeVry University ENGL135:


Advanced Composition Professor



Sliced Bread and Ottor Rohwedder



Seth Godlin has generally started his presentation by giving the example of Sliced Bread invention. The

way a guy named Ottor Rohwedder invented the Sliced bread but nobody knew it until the next 15 years,

it became a biggest failure. Sliced bread became popular after wonder started the sliced bread. I think the

point here is that what we are living right now is the sense of ideas and every innovation can become

successful only after it becomes publicly acceptable. Even I think every innovation is a innovation after

people starts adopting it and using it.


The TV and media industries has made it more easly to spread the ideas. As well as, now a days internet

and social media is the easiest medium to sell your ideas and define it as a part of human comfort and

luxury. In this Essay, I would like to express my own feeling on what are the best approach to spread

your ideas.


Well, there is magazine called ‘Hydrate’ which is about 180 pages about water. Which contains ads about

water, article about water and pictures about water. The main purpose of this magazine is not something

to tell people what they already know but provide a platform to the writers and innovator to share their

innovation and ideas about water. I think there are multiple aspects of the advertising. Several ads are

like repetitive which they play until you go and end up buying it.

, Consumers now a day’s got way more choices that they had previously. Remarkable advertisement do

exist but the only purpose of it to make you buy the product they are selling. Every week top selling

numbers are changing in every product category.


The other aspect of the advertising is to put a survey and product sold the most and keep showing those

ads until they comes to a conclusion that whether would that be a failure or a success.


Where you intervene in a system is important.



Understanding where and how to place bets in a particular environment can significantly enhance the

spread of an idea. For example, the sustainable seafood supply chain Future of Fishrecognized that

consumers’ adoption of sustainable fish was slow. Through anthropological research and fieldwork, the

organization found that what blocks the idea of responsibly caught fish from spreading has everything to

do with everyday decisions in processing, labeling, distribution, rather than overt lack of concern for the

environment on the part of individuals, organizations, or industry. Understanding the nuance involved in

spreading the idea of trustworthy, traceable, legally caught fish downstream, while at the same time

empathizing with the complexity of making tweaks to change the systems that produce overfishing

upstream, has enabled Future of Fish to target specific stuck points and incubate innovative solutions at

those junctures (more efficient utilization, more local handling, more information transparency, etc.).

This will drive changes, and directly and indirectly help save fish. (Nicole L. Dubbs & Kerry Anne

McGearly, 2014)


“I attempted to think about an approach to relate a portion of my scholastic work to the work I'm doing

here as an assistant for Cowley Associates; solve two problems at once. So when I was given a task to

make a banner for a TED Talk, it seemed like the ideal chance to join the two. I chose to make a banner

for Seth Godin's discussion "On the best way to Get Your Ideas Known" in the wake of exploring

different talks. In a world with a few decisions and brief period, the discourse centers around concocting

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