BMGT 355 bundled Exams questions and verified correct answers

Easy Answers to Failure correct answer (1) Execs were stupid (2) Execs couldn't predict what was coming (3) Execs=solid, but company failed to execute (4) Execs not putting forth their best efforts (5) Execs were not good leaders (6) Execs did not have the necessary resources (7) Execs were ...

organization correct answer a group consisting of people with formally assigned roles who work together to achieve the organization's goals manager correct answer someone who is responsible for accomplishing the organization's goals, and who does so by managing the efforts of the organization...

six steps in product development are.. correct answer idea generation, development, product screening, testing, commercialization, product analysis Over _____ of products fail in their first year by not delivering what is promised, poor positioning, competitive market forces, etc correct answer...

Operational Effectiveness correct answer performing the same tasks better than rivals perform them Strategic positioning correct answer performing different tasks than your rivals, or performing the same tasks in a different way Competitive advantage correct answer The ability for a firm to...

Marketing correct answer The process by which companies engage customers, build strong customer relationships, and create customer value to capture value in return Aim of marketing correct answer Create value for customers to capture value in return Two-fold goal of marketing correct answer...