Business strategy midterm - Study guides, Class notes & Summaries
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GMS522 Midterm Exam with Questions Passed 100%
- Exam (elaborations) • 38 pages • 2024
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GMS522 Midterm Exam with Questions Passed 
100% 
international marketing -the process of planning and conducting transactions across national 
borders to create exchanges that satisfy the objectives of individuals and organizations. 
(international sales are seen as secondary to developing the domestic market) 
multidomestic marketing strategy -the development of separate marketing strategies for each 
country that a firm conducts business activities in (if you are in latin america there is one ...
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Managerial Economics and Business Strategy Midterm 2022
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manager - -A person who directs resources to achieve a stated goal. 
 
-Economics - -The science of making decisions in the presence of scarce resources. 
 
-managerial economics - -The study of how to direct scarce resources in the way that most efficiently achieves a managerial goal. 
 
-economic profits - -The difference between total revenue and total opportunity cost. 
 
-opportunity cost - -The cost of the explicit and implicit resources that are forgone when a decision is made. 
 
-incent...
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GMS522 Midterm Exam Latest Update Graded A+
- Exam (elaborations) • 66 pages • 2024
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GMS522 Midterm Exam Latest Update 
 
Graded A+ 
 
international marketing the process of planning and conducting transactions across national 
borders to create exchanges that satisfy the objectives of individuals and organizations. 
(international sales are seen as secondary to developing the domestic market) 
 
multidomestic marketing strategy the development of separate marketing strategies for each 
country that a firm conducts business activities in (if you are in latin america there is one...
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SIT Midterm Exam Questions & Answers 2023/2024
- Exam (elaborations) • 17 pages • 2023
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SIT Midterm Exam Questions & Answers 2023/2024 
 
 
Roles of a general manager - ANSWER--make key decisions 
-doesn't require deep technical knowledge 
-aggressively seeks to understand the consequences of using technologies relevant to the business environment 
-asks questions when needed 
-plays an active role in IS decisions alongside IS professionals 
 
IS Alignment - ANSWER--IS must be aligned with the way the firm manages employees and processes 
 
IS Strategy Triangle - ANSWER--business ...
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MGT 6311: Digital Marketing - Midterm Exam
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MGT 6311: Digital Marketing - Midterm Exam 
Marketing ANS-Creation and satisfaction of demand for a product or service. 
 
Digital Marketing ANS-Utilizing the internet and other digital channels to drive demand for products and services 
 
Strategy ANS-Set of ideas that outline how a product or brand will meet its objectives 
 
Tactic ANS-A specific action or method that contributes to achieving a goal. 
 
Components of GOST strategy ANS-Goals 
Objectives 
Strategies 
Tactics 
 
What are the Fiv...
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Marketing 3410 Midterm (Ch. 1-5)fully solved 2024/2025
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Marketing 3410 Midterm (Ch. 1-5)Personal selling - correct answer An important part of marketing that relies heavily on interpersonal interactions between buyers and sellers to initiate, develop, and enhance customer relationships. 
 
Trust-Based Relationship Selling - correct answer A form of personal selling requiring that salespeople earn customer trust and that their selling strategy meets customer needs and contributes to the creation, communication, and delivery of customer value. 
 
Prima...
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BCOR Midterm Exam Questions and Answers Latest Update 2024 | Rated A+
- Exam (elaborations) • 22 pages • 2024
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BCOR Midterm Exam Questions and Answers Latest Update 2024 | Rated A+. Business Problems How much to produce, How much to buy, When to open the store, What 
products to promote? 
Decision making types Strategic decisions, Tactical (managerial) decisions, and operational 
decisions 
Strategic decisions A decision that involves higher-level issues and that is concerned with 
the overall direction of the organization, defining the overall goals and aspirations for the 
organization's future. 
Tact...
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BTMA Midterm Prep Questions Correctly Answered.
- Exam (elaborations) • 21 pages • 2024
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BTMA Midterm Prep Questions Correctly Answered. 
Business Strategy - correct answer 1. Marketing Strategy 
2. IT Strategy 
3. Operations Strategy 
4. Product Strategy 
 
Alignment - correct answer Michael Porter - #1 Purpose is ______ 
 
Simplified Value Chain - correct answer 1. Defining Value Chain 
2. Capturing Cost Data 
3. Controlling Cost 
4. Cutting Buyers Cost 
5. Determining Purchasing Criteria 
6. Reconfiguring Value Chain 
 
Industry Analysis - correct answer 1. Competitive Forces 
2....
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BCOR Midterm Exam Questions and Answers | Latest Update 2024 | Rated A+
- Exam (elaborations) • 22 pages • 2024
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BCOR Midterm Exam Questions and Answers | Latest Update 2024 | Rated A+. Business Problems How much to produce, How much to buy, When to open the store, What 
products to promote? 
Decision making types Strategic decisions, Tactical (managerial) decisions, and operational 
decisions 
Strategic decisions A decision that involves higher-level issues and that is concerned with 
the overall direction of the organization, defining the overall goals and aspirations for the 
organization's future. 
Ta...
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BTMA 317 MIDTERM Questions with complete solution 2023/2024
- Exam (elaborations) • 14 pages • 2023
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BTMA 317 MIDTERM Questions with complete solution 2023/2024Michael Porter Strategy - correct answer A competitive strategy is a statement that identifies a business's approach to compete, its goals, and the plans and policies that will be required to carry 
out those goals - Porter 
 
The #1 Purpose of Strategy is - correct answer Alignment 
 
Industry Analysis - correct answer 1. Competitive Forces 
2. Strategic Alignment 
3. Type Of Strategies 
4. Strategic Planning 
 
Strategic Alignment - ...
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