Iab digital media stuvia - Study guides, Class notes & Summaries
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IAB Digital Media Sales Certification| 200 Questions And Answers (RATED A+)
- Exam (elaborations) • 15 pages • 2023
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AAS - ANSWERSAverage Active Sessions: the average number of streams of one minute or more that are active within a time period 
 
Ad Exchange - ANSWERSA sales channel between publishers and ad networks that can also provide aggregated inventory to advertisers. They provide a technology platform that facilitates automated auction-based pricing and buying in real-time. (Excludes technology platforms that exclusively provide tools than enable direct media buying and selling between participants) 
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IAB DMSC Chapter 4 Selling Digital Media Exam Questions and Answers 100% Accurate.
- Exam (elaborations) • 5 pages • 2024
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while possessing skills and knowledge of digital media is important, what is the maker of a true digital sales professional - ANSWER-applying the knowledge to serve clients 
 
What must sales people align their recommendations with - ANSWER-client objectives and 3rd party research 
 
prospecting for new clients, understand their client needs, making intelligent media recommendations, and negotiating the specifics of an order all are attributes of what - ANSWER-successful digital media seller 
 
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IAB Digital Media Sales Certification Test Prep Correct Solutions!!
- Exam (elaborations) • 7 pages • 2023
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- $10.99
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DSP - ANSWERSDemand Side Platform: Tech interface that provides centralized and aggregated media buying from multiple sources including ad exchanges, ad networks, and sell side platforms 
 
SSP - ANSWERSSeller Side Platform: Tech used by publishers to sell inventory, optimize pricing/yield and audience for a pool of potential advertisers 
 
Exchange - ANSWERSAn online marketplace platform that facilitates automated auction-based pricing and RTB 
 
Ad Network - ANSWERSA sales channel for pubs and...
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IAB Digital Media Sales Certification - Detailed Content 2023 Questions And Answers (RATED A+)
- Exam (elaborations) • 11 pages • 2023
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Available in package deal
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- $11.99
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Tags - ANSWERScode that advertiser provides to publisher that calls the advertisers' server in order to. deliver a specific ad creative 
 
Pixles - ANSWERSa 1x1 dot embedded on a webpage which can be referenced by a third party server to track activity; used to collect data for website and ad delivery analytics such as registration, conversions, and targeting 
 
Assets - ANSWERScreative design, logos, images, or text provided by the advertiser 
 
Pacing - ANSWERSrefers to the process of ensurin...
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IAB Digital Media Sales Certification Test Prep Correct 100%
- Exam (elaborations) • 7 pages • 2023
-
- $9.99
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DSP - ANSWERSDemand Side Platform: Tech interface that provides centralized and aggregated media buying from multiple sources including ad exchanges, ad networks, and sell side platforms 
 
SSP - ANSWERSSeller Side Platform: Tech used by publishers to sell inventory, optimize pricing/yield and audience for a pool of potential advertisers 
 
Exchange - ANSWERSAn online marketplace platform that facilitates automated auction-based pricing and RTB 
 
Ad Network - ANSWERSA sales channel for pubs and...
Make study stress less painful
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IAB Digital Media Sales Certification| 200 Questions And Answers 100% Correct(RATED A+)
- Exam (elaborations) • 15 pages • 2023
-
- $10.49
- + learn more
AAS - ANSWERSAverage Active Sessions: the average number of streams of one minute or more that are active within a time period 
 
Ad Exchange - ANSWERSA sales channel between publishers and ad networks that can also provide aggregated inventory to advertisers. They provide a technology platform that facilitates automated auction-based pricing and buying in real-time. (Excludes technology platforms that exclusively provide tools than enable direct media buying and selling between participants) 
 ...
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IAB Digital Media Sales Certification - Detailed Content 2023 Questions And Answers 100% Correct (RATED A+)
- Exam (elaborations) • 11 pages • 2023
-
- $10.99
- + learn more
Tags - ANSWERScode that advertiser provides to publisher that calls the advertisers' server in order to. deliver a specific ad creative 
 
Pixles - ANSWERSa 1x1 dot embedded on a webpage which can be referenced by a third party server to track activity; used to collect data for website and ad delivery analytics such as registration, conversions, and targeting 
 
Assets - ANSWERScreative design, logos, images, or text provided by the advertiser 
 
Pacing - ANSWERSrefers to the process of ensurin...
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IAB Digital Media Sales Certification| 200 Questions And Answers 100% Verified By Experts(RATED A+)
- Exam (elaborations) • 15 pages • 2023
-
- $11.49
- + learn more
AAS - ANSWERSAverage Active Sessions: the average number of streams of one minute or more that are active within a time period 
 
Ad Exchange - ANSWERSA sales channel between publishers and ad networks that can also provide aggregated inventory to advertisers. They provide a technology platform that facilitates automated auction-based pricing and buying in real-time. (Excludes technology platforms that exclusively provide tools than enable direct media buying and selling between participants) 
 ...
-
IAB Digital Media Sales Certification - Detailed Content 2023 Questions And Answers 100% Verified By Experts(RATED A+)
- Exam (elaborations) • 11 pages • 2023
-
- $10.99
- + learn more
Tags - ANSWERScode that advertiser provides to publisher that calls the advertisers' server in order to. deliver a specific ad creative 
 
Pixles - ANSWERSa 1x1 dot embedded on a webpage which can be referenced by a third party server to track activity; used to collect data for website and ad delivery analytics such as registration, conversions, and targeting 
 
Assets - ANSWERScreative design, logos, images, or text provided by the advertiser 
 
Pacing - ANSWERSrefers to the process of ensurin...
-
IAB Digital Media Sales Certification| 200 Questions And Answers 100% Verified By Experts(RATED A+)
- Exam (elaborations) • 7 pages • 2023
-
- $10.99
- + learn more
AAS - ANSWERSAverage Active Sessions: the average number of streams of one minute or more that are active within a time period 
 
Ad Exchange - ANSWERSA sales channel between publishers and ad networks that can also provide aggregated inventory to advertisers. They provide a technology platform that facilitates automated auction-based pricing and buying in real-time. (Excludes technology platforms that exclusively provide tools than enable direct media buying and selling between participants) 
 ...
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