MGT 487
Missouri State University
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MGT 487 NASCAR case
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NASCAR Case 
1. What strategic challenges do you think Brian France faces as he guides his company? 
Using what you know about managing strategically, how might he respond to these 
challenges? 
Some challenges that Brian France might face as he guides his company include finding 
ways to attract a younger audience, to expand the market, and to make NASCAR more 
appealing to all sports fans. In order to attract new fans without isolating the current fans 
or changing the concept of NASCAR, Brian...
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PharmaSim Market Segmentation Assignment QUESTIONS WITH ANSWERS (ALL CORRECT)
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MGT 487 LafargeHolcim Merger Mini-Case QUESTIONS WITH ANSWERS (ALL CORRECT)
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MGT 487 LafargeHolcim Merger Mini QUESTIONS WITH ANSWERS (ALL CORRECT) LafargeHolcim Merger Mini-Case 
1. Of the “Reasons of Acquisitions” discussed in the chapter, which reasons are the primary 
drivers of Lafarge-Holcim merger strategy? 
Lafarge and Holcim thought merging as equals would create a firm with enhanced and 
significant competitive abilities, and the leaders of the two firms concluded that together they 
would have the most balanced and diversified portfolio in the building ma...
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MGT 487 Homework 4 - QUESTIONS WITH ANSWERS (ALL CORRECT)
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Homework 4 
1. Discuss the risks associated with each of these forms of competitive advantage: overall 
cost leadership, differentiation, and focus. 
 Overall leadership: overall leadership is based on creating low-cost position relative to a 
firm’s competitors and managing relationships throughout the entire value chain to lower 
their costs. The downfalls of being a cost leader is too much focus on one or a few value 
chain activities. Being cost leader means increase in cost of the inpu...
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