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Corporate Communication Worldwide
- Summary • 20 pages • 2021
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Chapter 1: The communication of organizations

Corporate communication: the management function within an organization responsible for

communication processes that are initiated from within the organization and thus trying to promote

sustainable interaction between organization and public groups in the internal and external environment.

 Communication should be a management function

 It’s a multi layered process

 It’s initiated by an organization

 It should be a sustainable...
Summary
Corporate Communication Worldwide
Last document update:
ago
Chapter 1: The communication of organizations 
Corporate communication: the management function within an organization responsible for 
communication processes that are initiated from within the organization and thus trying to promote 
sustainable interaction between organization and public groups in the internal and external environment. 
 Communication should be a management function 
 It’s a multi layered process 
 It’s initiated by an organization 
 It should be a sustainable...
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$6.50 for your textbook summary multiplied by 100 fellow students... Do the math: that's a lot of money! Don't be a thief of your own wallet and start uploading yours now. Discover all about earning on Stuvia