Mktg 351 - Study guides, Class notes & Summaries
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CSUF MKTG 351 Final Exam Review (Ron Imus MKTG 351 Final Exam Review) Rated 100% Correct!!
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CSUF MKTG 351 Final Exam Review (Ron Imus MKTG 351 Final Exam Review) Rated 100% Correct!! 
 
Promotional Mix 
1) advertising 
2) public relations 
3) sales promotions 
4) personal selling 
5) social media 
promotion 
Communication by marketers that informs, persuades, and reminds potential buyers of a product in order to influence an opinion or elicit a response 
promotional strategy 
a plan for the optimal use of the elements of promotion to elicit a particular response; main goal is to convin...
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CSUF Bus Mktg 351 Exam 1 Review Questions(Chapter 1-7 (Review Questions))With 100% Correct Answers.
- Exam (elaborations) • 6 pages • 2023
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CSUF Bus Mktg 351 Exam 1 Review Questions(Chapter 1-7 (Review Questions))With 100% Correct Answers.
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ACTUAL 2023 CSUF Bus Mktg 351 Exam 1 Review Questions(Chapter 1-7 (Review Questions))With 100% Correct Answers.
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ACTUAL 2023 CSUF Bus Mktg 351 Exam 1 Review Questions(Chapter 1-7 (Review Questions))With 100% Correct Answers. 
If a car company releases an affordable model, but the vehicle is only available in white, would it be successful in today's market? 
a. No, because consumers have specific wants 
b. Yes, the vehicle will be affordable 
c. No, white color is not appealing 
d. Yes, there is always a market for any product 
a. No, because consumers have specific wants
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MKTG Exam Pack Latest 2024: Chapter 11: Pricing Strategy, MKGT 351 chpt 20, Marketing 351: ch 21 Setting Prices, Chapter 20 Quiz Questions, MKT 300 Exam 3- Ch. 12, Chapter 19 Marketing Final, MKT321_CH20, Chap 19 Practice Questions, Foundations of Marketi
- Exam (elaborations) • 135 pages • 2024
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Chapter 11: Pricing Strategy, MKGT 351 chpt 20, Marketing 351: ch 21 Setting Prices, Chapter 20 Quiz Questions, MKT 300 Exam 3- Ch. 12, Chapter 19 Marketing Final, MKT321_CH20, Chap 19 Practice Questions, Foundations of Marketing Ch. 15, Mktg chapter....
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CSUF MKTG 351 FINAL EXAM 2024 QUESTIONS WITH CORRECT ANSWERS GRADED A+
- Exam (elaborations) • 26 pages • 2024
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CSUF MKTG 351 FINAL EXAM 2024 QUESTIONS WITH CORRECT ANSWERS GRADED A+
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CSUF MKTG 351 FINAL EXAM REVIEW 2024 WITH COMPLETE SOLUTION
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CSUF MKTG 351 FINAL EXAM REVIEW 2024 WITH COMPLETE SOLUTION
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CSUF MKTG 351 Final Exam Questions and Answers 100% Pass
- Exam (elaborations) • 48 pages • 2024
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CSUF MKTG 351 Final Exam Questions 
 
and Answers 100% Pass 
 
Importance of services to the economy - 55% of all US GDP 
- 10 out of 11 service sectors increased their revenue last year 
- Largest gains from Internet and Broadcasting: Google Facebook, Pandora, Spotify, SiriusM 
--- Interpublic Group - One of the largest 
 
How services differs from groups - Intangible 
- Inseparable 
- Heterogeneous 
- Perishable 
 
Intangible --- Services cannot be touched, seen, tasted, heard, or felt in the ...
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CSUF MKTG 351 Final Exam Questions and Answers 100% Pass
- Exam (elaborations) • 48 pages • 2024
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- $10.49
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Importance of services to the economy - 55% of all US GDP 
- 10 out of 11 service sectors increased their revenue last year 
- Largest gains from Internet and Broadcasting: Google Facebook, Pandora, Spotify, SiriusM 
--- Interpublic Group - One of the largest 
How services differs from groups - Intangible 
- Inseparable 
- Heterogeneous 
- Perishable 
Intangible --- Services cannot be touched, seen, tasted, heard, or felt in the same way as 
goods. Tangible cues are often used to communicate a s...
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CSUF MKTG 351 Final Exam Review Questions and Answers 100% Pass
- Exam (elaborations) • 24 pages • 2024
- Available in package deal
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- $9.99
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CSUF MKTG 351 Final Exam Review 
Questions and Answers 100% Pass 
 
Promotional Mix 1) advertising 
2) public relations 
3) sales promotions 
4) personal selling 
5) social media 
 
promotion Communication by marketers that informs, persuades, and reminds potential 
buyers of a product in order to influence an opinion or elicit a response 
 
promotional strategy a plan for the optimal use of the elements of promotion to elicit a 
particular response; main goal is to convince buyers that the prod...
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Exam 1 – MKTG 351 (ANSWERS) 2024 - DISTINCTION GUARANTEED / Complete Verified Latest Version
- Exam (elaborations) • 25 pages • 2024
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Exam 1 – MKTG 351 (ANSWERS) 2024 - DISTINCTION GUARANTEED / Complete Verified Latest Version
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