Mkt 315 topic 3 - Study guides, Class notes & Summaries

MKT 315 Topic 3 Quiz (Three Versions) Combined 100% Correct Answers. MKT 315 Week 3 Quiz (Version 1). Topic 3 Quiz is a multiple-choice quiz that covers Chapter 3. This is a timed quiz lasting 15 minutes. The factors that include demographics, culture, and subcultures are known as: Sociocultural factors Which purchases usually involve a more complex process: New buy Some of the reasons that make people decide what to buy are: Personal, situational, psychological, and social interactions ...

MKT-315 Topic 3 Quiz Who is affected by the individual consumer tolerance of risk? - correct answer Purchase decision Maslow's hierarchy of needs is: - correct answer Self-actualization, esteem, love, safety, physiological Among specific filters, which one is the selective perception? - correct answer Selective attention The purchase that involves the reordering of goods or services already under contract is: - correct answer Straight rebuy What are the factors Influencing Cons...

MKT 315 INTRODUCTION TO MARKETING Complete; MKT 315 Topic 8 Final Exam Questions and Answers Latest 2024 Verified Update A+ Graded. 1. If a sudden ringing sound distracts an advertisement reader, and it prevents him from recalling the message, this unplanned event is called .  Noise 2. Because of , businesses are forced to be competitive:  Both internet and E-commerce 3. Tasty Pizza implements in order to opt...

MKT 315 INTRODUCTION TO MARKETING Complete; MKT 315 Topic 4 Midterm Exam Questions and Answers Latest 2024 Verified Update A+ Graded. • 1 A combination of products and services offered to consumers or other businesses is called: • Business’s offering concept • 2 Although Desert Bottled Water has faced numerous lawsuits for manufacturing plant emissions that have polluted the ocean, it is currently promoting its bottle recycling campaign. This initiative is an ex...

MKT-315 Topic 3 questions and answers rated A+ 2024

MKT 315 uky exam 2The Social Success Cycle - correct answer 1.Listening: Monitoring and responding to customer service and reputation management issues 2.Influencing: Establishing authority thru distributing and sharing valuable content 3.Networking: Finding and associating with authoritative and influential individuals and brands 4.Selling: •Generating leads and sales from existing customers and prospects Seeker Channels - correct answer are social platforms that users go to when see...

MKT-315 Topic 3 Quiz questions and answers rated A+ 2024

MKT-315 Topic 1 Quiz Verified 2024 Update 20/20 Question and Corrrect Answer Key Accurate A+ Graded Topic 1 Quiz is a multiple-choice quiz that covers Chapters 1 and 4. This is a timed quiz lasting 30 minutes. 1. The process of developing and executing strategies and tactics to market and sell a product or service to a very specific target segment is: a) Micromarketing b) Macromarketing c) Narrow marketing d) Direct marketing Answer: a 2. The Marketing Concept Era is designated betwe...

MKT-315 Topic 3Behavioral Learning - correct answer When people's actions are influenced by reward or punishment, based on previous experience. Buying Objectives - correct answer Why an organization would make a purchase, usually to increase sales and revenues or to reduce costs. Click-Through Rate - correct answer The percentage of how many people clicked on a link over the total number of people who saw the link. Cognitive Dissonance - correct answer The state of mismatched thoug...

MKT-315 Topic 3 Quiz Exam Questions and Answers (2022/2023) (Verified Answers)