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Imc 104 ole miss - Study guides, Class notes & Summaries

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IMC 104 Final Ole miss questions and Answers Latest Update Fully Solved 100%

  • IMC 104 Final Ole miss questions and Answers Latest Update Fully Solved 100%

  • Exam (elaborations) • 8 pages • 2024
  • Available in package deal
    • Earned Media - Mentions in media, shares, reposts reviews you try to make it happen but you don't control it What are the 4 Ps - product, price, promotion, place What are the uncontrollable factors of marketing - competition, economic factors, social factors, technology, regulatory/laws Where does Imc fit into marketing - promotion (sweet spot) What is IMC? - influencing how people feel about a brand IMC encompasses... - advertising public relations direct marketing sales promotion p...
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IMC 104 Final (Ole Miss B Steele) questions and Answers Latest Update Fully Solved 100%

  • IMC 104 Final (Ole Miss B Steele) questions and Answers Latest Update Fully Solved 100%

  • Exam (elaborations) • 8 pages • 2024
  • Available in package deal
    • Advantages of Sales Promotion - - Immediate sales boost - Track-ability - Visibility SWOT Analysis - S- Strengths W- Weaknesses O- Opportunities T- Threats Internet Marketing Advantages - - Low Cost - Reachability (24/7) - Simple to integrate Positioning - Image that you're company occupies in the consumers mind Product Feature - Physical Characteristic of a product or service; Size, Color, Taste, delivery Product Benefit - What is in it for the buyer? : Fun, Peace of Mind, Asusuran...
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